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Adex

WeQ Announces New Managing Director to Focus on Mobile Advertising Product Innovation

Sven Lubek, a Seasoned Mobile Expert and Serial Entrepreneur Who Founded 25 Companies, Including the Leading German DMP Adex, Joins WeQ to Lead the Company into Its Next Growth Phase WeQ, a leading global mobile ad tech organization, announced the appointment of seasoned digital marketing expert and tech-driven entrepreneur Sven Lubek as Managing Director. Lubek will shift from WeQ Chairman to active Director, focusing on mobile ad technology innovation and new product development, as well as driving the continued…

Interview with Nikos Acuña, Chief Visionary, Sizmek

"Ideal customers can be defined not just by those who purchase the most, but if they have the potential of becoming brand advocates." Tell us about your role at Sizmek and how you got here. What inspired to be a part of an adtech platform? I’m Sizmek’s chief visionary, a role in which I serve as lead evangelist and spokesperson for the company. In addition to helping agencies and brands develop innovative strategies to impact their business, I am also our resident futurist. My journey took me from broadcast media to…