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AdExchanger Awards

KERV Wins Prestigious AdExchanger Award

Innovative advertising company also a finalist in two other categories KERV Interactive, a multi-award-winning interactive video company revolutionizing the performance of digital advertising with its patented technology, has been recognized as a winner in the Best Demand-Side Technology category in the 2020 AdExchanger Awards. The company was also a finalist in the Best Data-Enabling Technology and Best Early Stage Technology Company categories. AdExchanger, an award-winning integrated media company devoted to data-driven…

IPONWEB’s Optimal Price Discovery Service to Help Media Buyers Combat Programmatic’s Shift to First Price Auctions

Bid Shading Solution Helps Programmatic Buyers Reduce Media Costs by 15% to 30% Google’s Shift to First Price Auctions Creates More Transparency for Media Buyers and Sellers - but Financial Risk for Advertisers or Tech Platforms That Aren’t yet Prepared to Bid in a First-Price Environment IPONWEB is promoting its Optimal Price Discovery service to help programmatic buyers bid effectively in the first-price world. Buy side partners currently using the tool are seeing a 15% to 30% reduction in media costs. What is bid…

AdExchanger to Recognize Excellence in Marketing and Media at Inaugural Awards This Spring

Winners Will Be Named and Celebrated at PROGRAMMATIC I/O San Francisco AdExchanger, an award-winning integrated media company devoted to data-driven digital marketing, announced that it is launching the first-ever AdExchanger Awards, designed to recognize and celebrate the advertising and marketing community's top achievers, and those who have made the most meaningful impact on the industry this past year. Winners will be announced at PROGRAMMATIC I/O San Francisco on April 29, 2019, where more than 100 expert speakers…