Agency

Nikki (Cassidy) Stone, Executive Vice President, Managing Director at Zenith highlights more on how brands can build deeper connections with customers despite recessionary times: _______ Welcome to this MarTech Series chat, Nikki;…
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Price performance, ease of use, and ability to scale cited as key tenets of the company’s journey to the cloud Yellowbrick Data, a leading hybrid cloud data warehouse vendor, announced that Catalina, a market leader in shopper…
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Ex-New York Times and Everpress marketer to drive global brand strategy at purpose-led ad platform following US launch Good-Loop – a purpose-led ad tech company that converts people’s engagement with ads into donations to good causes –…
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Now publishers can add a dedicated ad operations professional to their team for a low monthly fee with complete transparency and no revenue sharing or lock-ins. AdOpsOne, a division of Affinity Global Inc., announced today it has…
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Leading TV buying and measurement platform brings self-serve technology to advertising agencies Tatari, a leading platform for buying and measuring advertising across both linear and streaming TV, announced that its technology platform is…
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The 100% YoY Increase Driven by Unique Audiences, Innovative Home Screen Advertising, Expanded Library of Free Programming VIZIO announced it has concluded its upfront season with more than $200 million in direct advertising…
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Healthcare Agency Assigns Kristi Onkka Unique Engagement Role QooQoo, a growing independent healthcare marketing agency, has named Kristi Hansen Onkka as Chief Engagement Officer. Her leadership responsibilities include improving…
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Dentsu becomes first media agency network to partner with Comscore to advance beyond age/gender-based currencies in local TV Comscore, Inc. announced a partnership with dentsu enabling the agency network to shift local TV buying to…
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JeffreyGroup will join WPP’s Hill+Knowlton Strategies, creating the largest global communications agency presence in Latin America WPP announces the acquisition of JeffreyGroup, one of the most respected independent corporate…
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Buy Box Experts, leaders in eCommerce technology and services for brands, will join Spreetail in accelerating brands to engage the eCommerce customers of tomorrow Spreetail announces acquisition of eCommerce Marketing Agency Buy…
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Sister company to national search engine optimization agency eager to optimize ClickFunnels 2.0 for new funnel SEO abilities. What used to take weeks or even months to build a strong sales pages now takes just hours using ClickFunnels.…
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Agency Leveraged Inbound Marketing Strategies and HubSpot Expertise To Overcome Challenges and Support Business Objectives SmartBug Media — a leading Intelligent Inbound marketing agency that assists B2B businesses, B2C organizations and…
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There’s one thing keeping marketers awake at night. And no, it’s not Elon’s bid to buy Twitter – or his marionette act with its board and leadership; it’s not even record inflation. Rather, it’s the ripple effect to come from the demise of…
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Hi Rob, please tell us how you started Playground xyz. Playground xyz began in 2017 as a rich media creative vendor. We noticed a need for attention-grabbing ads and made a name for ourselves building incredibly engaging ad formats. We…
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In Her New Position, Salomone Will Continue Strengthening SmartBug's Remote-First Model and Contributing to SmartBug's Long-Term, Strategic Growth Plan SmartBug Media — a leading Intelligent Inbound marketing agency that assists B2B…
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Jakarta-based brand and experience agency will enhance Accenture Song’s creativity and brand thinking Accenture has agreed to acquire Romp, a brand and experience agency in Indonesia renowned for its creative talent…
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Marketing Architects adds hyperlocal targeting capabilities to enhance streaming TV campaigns for retail clients. All-Inclusive TV agency Marketing Architects announced new additions to their streaming TV tech stack this week with…
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There’s a long-running narrative in the advertising industry that stipulates we should all be conscious of publishers’ best interests. After all, without ad-funded publisher content there would be no ad tech. Yet, with recent reports…
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The Stable’s expertise and capabilities to help clients reinvent and accelerate their omnichannel commerce experience Accenture, has agreed to acquire The Stable — a commerce agency focused on helping consumer brands build and operate…
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2022 goals set to maintain steady progress  Verizon published results from the first year of its Responsible Marketing Action Plan, part of the company’s long-term commitment to supporting Diversity, Equity, and Inclusion (DE&I). The…
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