AI/ML

Multi-Year Deal Gives Stats Perform Official Rights to Collect and Distribute Match Data to Media and Technology Partners DIMAYOR (Colombia Official League) has agreed to a new extended partnership with Stats Perform, the sports tech…
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Hi Jeff, please tell us about your current role and the technology you handle at CallMiner. As the CTO of CallMiner, I oversee research, language development, and future product direction. CallMiner has come a long way since I founded…
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"For years, MarTech has been centered around collecting and organizing different types of data and then using it to communicate to customers across various channels. Even as the channels themselves have evolved, marketing ‘in the moment’…
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Looking beyond the disruption the COVID-19 pandemic has sown within the marketing industry, it has also fueled an unprecedented wave of experimentation and adoption of new technology among brands and agencies. Strategies and solutions that…
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Veteran Boston Technology Marketer Joins Cloud Analytics Leader AtScale, the intelligent data virtualization company, announced the appointment of Josh Epstein as chief marketing officer. Epstein joins the AtScale executive team to lead…
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Dealer Group OmniHub Solves the Common Customer Retention Pain Points for Leading Dealer Groups using AI, Data and Machine Learning Outsell, which offers the only Virtual Customer Engagement platform for the automotive industry, has…
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The addition of SMS marketing products positions Fanplayr as one of the only providers offering fully integrated Artificial Intelligence for e-commerce Fanplayr, a leader in online behavioral personalization and artificial intelligence for…
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Unlocks Service Agility, Scalability, Extensibility Across Partner Ecosystems Firstlight Media announced that it has partnered with Google Cloud to support rapid deployment and expansion of OTT video streaming services. Firstlight Media's…
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Built to be a fully integrated suite, Google Cloud's Product Discovery Solutions equip retailers with AI/ML-based technologies that deliver a smarter and more customized shopping experience for their customers Google Cloud announced the…
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If 2020 taught us anything, it’s that sometimes, human beings all face the same challenges, and we all want to receive the same understanding, caring, and thoughtfulness that we give out to the world. This year, as customers, we’ve wanted…
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"Loyalty and retention are the key to long-term success, not acquisition. Prioritizing convenience and cost during the pandemic, consumers have opted for new products and services, meaning brand loyalty is at an all time low." Hi Sara,…
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Cresta, the leading real-time intelligence platform for customer conversations, announced that John Donovan, former CEO of AT&T Communications, has joined their Board of Directors. John brings more than 30 years of experience in the…
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RealNetworks, Inc. announced the completion of the previously disclosed sale of Rhapsody International, Inc., which does business as Napster, to MelodyVR Group PLC. Effective December 30, 2020 and pursuant to the merger agreement between…
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First-of-its-kind intelligence platform will help brands make smarter, faster decisions by connecting consumer and market insights to performance marketing Kenshoo, a global leader in marketing technology, announced its intent to acquire…
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Cien Inc., a fast-growing provider of AI-driven sales performance solutions, announced the addition of Kelly Breslin Wright to its board of advisors. Ms. Wright is a seasoned board director for high growth companies who advises and builds…
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Alida appoints new senior executives in product management, customer experience and AI to drive growth in the CXM industry Alida (formerly Vision Critical), creator of the world’s first Customer Experience Management (CXM) and insights…
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Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from OnePageCRM (CRM), Flipdeck (Sales Enablement), Jackman (Customer Experience), Bounteous…
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Hi Diaz, tell us about your adtech predictions and how Google continues to be top of every advertiser’s mind? For me, in 2021, Google gets out of ad tech. Due to concerns with being privacy compliant, Google is becoming less ad tech…
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Holly, please tell us about the Marketing- Sales alignment strategies during COVID-19. How did you cope with the expectations from your customers? Marketing and sales always need to be aligned in order to drive sales and revenue, but…
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