Browsing Tag

Alex Atzberger

Search Outperforms Social Based on Episerver Analysis of 4 Billion Sessions

Episerver Releases Its Biannual B2C Benchmark Report Detailing Retail Key Performance Indicators Across Traffic Sources and Devices Social media conversions are trending upward despite being outperformed by organic and paid search according to data from Episerver, the customer-centric digital experience company. Search still performs better than social, based on new Episerver analysis of 4 billion sessions. Retail brands have a big opportunity to turn passive swipers into active shoppers as mobile device penetration is at…

As Mobile Traffic Dominates Over 50% of Retail Website Visits, Search Still Performs Better than Social Based on Episerver Analysis of 4…

Episerver Releases Its Biannual B2C Benchmark Report Detailing Retail Key Performance Indicators Across Traffic Sources and Devices Retail brands have a big opportunity to turn passive swipers into active shoppers as mobile device penetration is at an all-time high and social media conversions are trending upward – despite being outperformed by organic and paid search – according to data from Episerver™, the customer-centric digital experience company. While organic and paid search traffic to B2C brand and retail…

Episerver Hires SAP Veteran Alex Atzberger as CEO

Episerver continues to prove customer-centric focus with a customer experience leader taking its top spot Episerver, the customer-centric digital experience company, has named Alex Atzberger as its CEO. Atzberger joins Episerver after spending nearly 15 years with SAP™ – one of the top 20 most valuable brands in the world – most recently as president of SAP Customer Experience. Episerver sought a leader who could drive accelerated market awareness and deliver on its vision of creating a world where digital experiences…

SAP Unveils GDPR-Centric Solutions to Help Companies Protect Customer Data

SAP Hybris Identity, SAP Hybris Consent, and SAP Hybris Profile Would Offer A Better Grip on Customer Transparency and Digital Customer Experiences In a major announcement for Data Management Platforms leading up to GDPR coming into force in May, SAP has introduced three new solutions supporting organizations that have a need to collect customer data in compliance with the EU General Data Protection Regulation (GDPR) while delivering personalized experiences. The three new products are available now and can be deployed…