While Apple’s Long-Awaited Entry into Subscription Video Has Drawn Sharp Criticism, Simon-Kucher & Partners Go-To-Market and Revenue Strategist Eddie Hartman …
The Greatest Choice You Can Give Consumers
User-initiated rewarded video is hands down the strongest ad tool in the industry today. If you ask any publisher, they …
Data-Based Customer Experience or A Humanized Brand Experience: What Would CMOs Choose?
CMO Council Research Lists Amazon, Starbucks, Apple and Google as Leaders in Guiding the Customer Journey and Using Experience for …
Apple Takes Leap of Faith into Immersive Voice and Conversational AI; Buys PullString
The maker of conversational AI and immersive voice applications for Amazon Studios: The Grand Tour, HeartRadio: iHeart Santa, Amazon Studios: …
Marketing Technology Bulletin Covering the Week Gone By
Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By Our staff writers compile a bulletin covering …
Apple and Salesforce Further Bolster Collaboration with a Fresh SDK for iOS
After the Initial Partnership Announcement in September, Both the Companies Are Fiercely Working Towards Robust Enterprise Application Development Last September, …
Prediction Series 2019: Interview with Dan Bladen, Co-Founder and CEO, Chargifi
What opportunities and challenges did you and/or Chargifi identify at the start of 2018 and have things worked out as …
TapText LLC Launches a Single-Tap Mobile Texting App
Simplifies the Bureaucracy of Doing Business on Your iPhone TapText LLC, a Brooklyn-based tech startup announces the launch of their iOS …
Apple Announces New Today at Apple Sessions
Over 50 New Sessions Now Available Apple announced a new Today at Apple release with sessions in three new and …
Sky Invests in Synamedia to Embrace the Future of Video
As the Globe Shifts Its Preferences from Viewing the Video through Traditional Capabilities, Strong Industry Players like Sky Are Paying …
20 CMOs to Follow on Twitter
MarTech Series Is Jotting down 20 Chief Marketing Officers That Leverage Twitter to Talk About a Variety of Topics And, …
Splio Acquires Gowento to Strengthen Its Marketing Automation Eco-System
Splio’s Acquisition Is Driven by Its Deep Understanding of WeChat and the Rising Era of Shrinking Mobile Moments. In what …
Aiden.ai Secures $1.6 Million for Their AI-Powered Virtual Marketer
Aiden.ai’s Promising Technology Is Adding a Whole New Dimension to Optimizing Paid Advertising Nowadays, marketers are finding it increasingly complex …
Kenshoo Named the #1 Search Engine Marketing and Social Media Marketing Provider to the Top 1000 Retailers for the Fifth Consecutive Year
Among All Top Retail Brands, 99 Use Kenshoo for Search Engine Marketing, 49 for Social Media Marketing Kenshoo, a global …
Marketing Technology Bulletin Covering the Week Gone By
Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By Our staff writers compiled a bulletin covering …
Apple and Salesforce Join Forces to Deliver the Best Business Experiences
The Collaboration Seeks to Usher in a Plethora of Powerful Business Applications and Customer Experiences Global CRM leaders Salesforce and …
Salesforce Kicks Off Dreamforce 2018-A Celebration of Trailblazers
The World’s #1 CRM Company Welcomes Trailblazers to Dreamforce 2018 for Four Days of Innovation, Inspiration, Learning, Equality, Giving Back, …
Artificial Intelligence Crowns Walt Disney the ‘King of Content’ 2018
New AI-Powered Benchmark Reveals the Content Strategies Behind the World’s Top 15 Brands A new artificial intelligence-powered benchmark has declared …
TechBytes with Andrew Barrett, Director, Email Deliverability, Compliance, & ISP Relations, Braze (formerly Appboy)
Andrew Barrett Director, Email Deliverability, Compliance, & ISP Relations at Braze The performance of Email Marketing campaigns can be measured …
Microsoft’s Cortana Has Finally Integrated with Amazon’s Alexa
A Year After Finalizing Their Collaboration Amazon and Microsoft Have Integrated Alexa with Cortana. The Integration Intends to Give Tough …