World’s #1 CRM launches reimagined customer experience and learning apps with features exclusive to iPhone and iPad DREAMFORCE 2019 — …
Taking a Look at the Most Recent iPhone Launch and Its Marketing Campaign
Unless you’ve been living under a rock, you’ve likely seen a great deal of info and ads come out for …
How the Industry is Changing the Definition (and Expectations) of Transparency
For digital advertisers, transparency is critical. Marketers are increasingly seeking greater confidence and clarity across a convoluted media supply chain. …
ITP2.1 and the Future of Data as We Know It
In February, Apple released ITP2.1, the latest iteration of its intelligent tracking prevention technology integrated into the widely used Safari …
Roundtable Series: The Benefits of AI for Retail Operations
AI is becoming a key driver for Retail Operations. According to Gartner’s survey, AI for Retail Operations would significantly transform …
Simon-Kucher & Partners Commentary: The Secret behind Apple’s New Strategy
While Apple’s Long-Awaited Entry into Subscription Video Has Drawn Sharp Criticism, Simon-Kucher & Partners Go-To-Market and Revenue Strategist Eddie Hartman …
The Greatest Choice You Can Give Consumers
User-initiated rewarded video is hands down the strongest ad tool in the industry today. If you ask any publisher, they …
Data-Based Customer Experience or A Humanized Brand Experience: What Would CMOs Choose?
CMO Council Research Lists Amazon, Starbucks, Apple and Google as Leaders in Guiding the Customer Journey and Using Experience for …
Apple Takes Leap of Faith into Immersive Voice and Conversational AI; Buys PullString
The maker of conversational AI and immersive voice applications for Amazon Studios: The Grand Tour, HeartRadio: iHeart Santa, Amazon Studios: …
Marketing Technology Bulletin Covering the Week Gone By
Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By Our staff writers compile a bulletin covering …
Apple and Salesforce Further Bolster Collaboration with a Fresh SDK for iOS
After the Initial Partnership Announcement in September, Both the Companies Are Fiercely Working Towards Robust Enterprise Application Development Last September, …
Prediction Series 2019: Interview with Dan Bladen, Co-Founder and CEO, Chargifi
What opportunities and challenges did you and/or Chargifi identify at the start of 2018 and have things worked out as …
TapText LLC Launches a Single-Tap Mobile Texting App
Simplifies the Bureaucracy of Doing Business on Your iPhone TapText LLC, a Brooklyn-based tech startup announces the launch of their iOS …
Apple Announces New Today at Apple Sessions
Over 50 New Sessions Now Available Apple announced a new Today at Apple release with sessions in three new and …
Sky Invests in Synamedia to Embrace the Future of Video
As the Globe Shifts Its Preferences from Viewing the Video through Traditional Capabilities, Strong Industry Players like Sky Are Paying …
20 CMOs to Follow on Twitter
MarTech Series Is Jotting down 20 Chief Marketing Officers That Leverage Twitter to Talk About a Variety of Topics And, …
Splio Acquires Gowento to Strengthen Its Marketing Automation Eco-System
Splio’s Acquisition Is Driven by Its Deep Understanding of WeChat and the Rising Era of Shrinking Mobile Moments. In what …
Aiden.ai Secures $1.6 Million for Their AI-Powered Virtual Marketer
Aiden.ai’s Promising Technology Is Adding a Whole New Dimension to Optimizing Paid Advertising Nowadays, marketers are finding it increasingly complex …
Kenshoo Named the #1 Search Engine Marketing and Social Media Marketing Provider to the Top 1000 Retailers for the Fifth Consecutive Year
Among All Top Retail Brands, 99 Use Kenshoo for Search Engine Marketing, 49 for Social Media Marketing Kenshoo, a global …
Marketing Technology Bulletin Covering the Week Gone By
Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By Our staff writers compiled a bulletin covering …