AppsFlyer

Upsolver, the company dedicated to making data in motion accessible to every data practitioner, announced support for the AWS for Advertising and Marketing initiative from Amazon Web Services (AWS) to help accelerate advertising and…
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Former AppsFlyer Managing Director brings over a decade of mobile and app advertising experience. Moloco, a leader in machine learning and growth solutions for performance marketers, has announced the appointment of Ben Jeger as Vice…
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Introduces new product features and offerings to help companies leverage product-led growth strategies. Pendo, the most comprehensive product experience platform, announced highlights from its third quarter, which ended October 31, 2022.…
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Brands are planning to increase their Connected TV advertising budget by 44% in 2023 in order to tap into growing consumer adoption AppsFlyer has released its new survey report, Connected TV Trends, 2022-23, Advertiser and Viewer…
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App install ad spend budgets dropped 14% in the first half of 2022, but the use of owned media is on the rise AppsFlyer released the 15th edition of its Performance Index, ranking the top media sources in mobile advertising. The…
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Slowdown of eCommerce spending is forcing marketers to focus on efficiency as the world heads into peak shopping season AppsFlyer released the 2022 edition of its State of eCommerce App Marketing report, outlining key global trends…
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Prestigious International Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World AppsFlyer announced that it has been selected as the winner of the “Best Overall Mobile Marketing Company”…
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AppsFlyer enables brands' growth with innovative privacy-preserving measurement, in-depth analytics, fraud control, and comprehensive engagement technologies Based on its recent analysis of the analytics in the media measurement industry,…
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Examining 1 Year Post- ATT (app tracking transparency) Impact on App Marketing “Ask app not to track/allow” – this prompt ubiquitously appeared on our mobile screens in the last year, empowering consumers to have more control over their…
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Celebrating two years of the Accelerator Program, mobile technology company Appodeal Stack opens up a new round, with more features available to its applicants. The Accelerator Program, inspired by Y Combinator, fosters the idea of…
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Mobvista (stock code: 01860.HK) announces record-high revenue reaching a total of US$755 million, a 46% year-on-year increase. In addition, the annual report reveals that programmatic advertising subsidiary, Mintegral, continues to be the…
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Mobvista subsidiary, Mintegral, recently announced it has ranked over 690 times on AppsFlyer's latest Performance Index XIV. The AppsFlyer Performance Index is a comprehensive industry-standard report that highlights top mobile media…
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Company ranks as a top growth partner for mobile gaming apps across global markets Fluent, Inc., a leading data-driven performance marketing company, was named the #1 fastest-growing mobile media source in North America in the AppsFlyer …
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Apple’s privacy changes continue to disrupt both app marketers and mobile media companies, with 25% of total budgets shifting from iOS to Android in 2021 AppsFlyer today released the 14th edition of its Performance Index, ranking the top…
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Gaming marketers continue to adapt in the new privacy era as installs in iOS dropped 6% to Android’s 22% growth, while iOS revenue dropped 35% compared to Android’s 10% gain AppsFlyer released its State of Gaming App Marketing …
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The AppsFlyer Privacy Cloud is the Next Phase in the Company’s Evolution, Enabling a Better, Safer Digital Experience Through Ecosystem Collaboration AppsFlyer announced it is collaborating with Intel to build the AppsFlyer…
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New study conducted with insights from Adobe explores enterprise corporations’ mobile strategy through the lens of post-pandemic mobile transformation AppsFlyer today published The Mobile-First Enterprise: How Corporations are…
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Company ranks as a top growth partner for mobile gaming apps across global markets Fluent, Inc., a leading data-driven performance marketing company, was named to five lists in AppsFlyer’s Performance Index XIII, ranking highly across…
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Nativex, a leading mobile advertising platform, announced today that it ranked as a top 10 global ad network on AppsFlyer's bi-annual Performance Index with strong results in both the gaming and non-gaming categories. As an industry-leading…
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YouAppi was named one of AppsFlyer’s Top 10 Remarketing Companies in North America last week. YouAppi, a leading  for the world’s largest app publishers and brands, was named one of AppsFlyer’s Top 10 Remarketing Companies in North America…
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