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Ari Paparo

Beeswax Secures $15 Million in Series B Following 2018’s Record 150% Year-Over-Year Revenue Growth

Industry's SaaS-Based Bidder-As-A-Service to Double down on Growth of Connected TV and Rise of Brands' In-Housing Programmatic, as Demand Increases for Transparent Media Buying Beeswax, the industry's first extensible programmatic buying platform, announced that it has secured $15 million in Series B Funding led by RRE, Foundry, and Amasia along with participation from You & Mr Jones. Having raised $28 million to date, Beeswax's continued growth across North America, Europe, and APAC is fueled by the company's…

Beeswax’s Bidder-As-A-Service Emerges as Connected TV Solution of Choice, Incorporating Tru-Optik, SpotX, and Telaria Partnerships

Beeswax Continues to Expand Its Reach Across the Connected TV and Digital Video Marketplace Beeswax, the industry's only customizable programmatic buying platform, announced that it now offers marketers and media companies access to the largest connected TV inventory marketplace, integrating partnerships with Tru-Optik, Telaria, and SpotX. While traditional TV audiences are on the decline, consumers' time spent watching digital video across connected devices, including mobile, desktop, and TV is on the rise. Beeswax's…

33Across Introduces AttentionX to Solve the Advertising “Attention Deficit”

The First Open Advertising Exchange To Offer A Foundation Of Only Viewable Inventory While Pioneering New Attention Targeting Products And Impact Formats 33Across, the leading programmatic platform provider, announced the widespread availability of AttentionX, the first open exchange to deliver only viewable inventory and beyond, including new attention-focused ad buying offerings such as time-in-view-based bidding. “It has become clear that human and viewable must be the foundation for programmatic buying,” 33Across…