After years of being written off as dead, email is having a renaissance, becoming one of the best “new” channels …
Why Personalization Matters Most in Mobile
Recent research by Infogroup found that 93 percent of consumers have received marketing communications that are not relevant to them. …
Battling the Web’s Most Dominant Companies to Bring Conversations Back to Communities
The spread of informational access has created an ideal environment for companies with an emphasis on social engagement, personalization, and …
New Report Reveals Decline of TV is Leading to Reduced Consumer Engagement with Brands
Cord Cutting by Younger Consumers Making It Harder for Advertisers to Drive Conversation and Engagement with Their Brands, Especially in …
POST Launches POST Video, Empowering Partners to Create Turnkey Video from Audio Content
The New System Enables Seamless Creation of Station-Branded Video Using Fully-Licensed Footage from Major Events Futuri Media, a global leader …
PowerInbox Audience Engagement Experts to Reveal 5 Promising New Ad Channels at Affiliate Summit West 2019
Beyond Email & Social, Emerging Channels Will Give Advertisers New Options to Grow Brand Awareness & Sales PowerInbox, the trusted …
Dreamforce Interview with Tyler Lessard, VP, Marketing, Vidyard
"When it comes to video, intent data can manifest itself in triggering specific workflows, most relevant that individual, that deliver …
B2B Video Content to Double Within 12 Months, Says Vidyard Report
New Report from Vidyard Shows 83% Year-Over-Year Increase in Video Production and Growing Use of Video Analytics Within B2B Marketing …
Socialbakers Adds AI-Powered Audience Segmentation to its Marketing Platform
The New Addition to the Platform Helps Marketers to Convert Data into Productivity Socialbakers, the leading AI-powered social media marketing …
Interview with Lilian Leong, COO, 9GAG
"If you look at the trends in content marketing, it’s been the same, unchanging yet ever-changing. What works one minute …
Webinar Engagement Delivers Business Impact, Says ON24 Report
2018 Webinar Benchmarks Report Provides Groundbreaking Insights Into Maximizing Engagement With more than 66% of buyers saying they prefer webinars to other …
Predictions Series 2018: Marketers Double Down on Personalized Event Experiences in 2018
As 2017 comes to a close; the preparation for 2018 begins, and for event marketers that means ramping up for …