brand consideration

The partnership enables Avid’s partners to measure the true impact of campaigns and understand brand uplift across the marketing funnel London, UK, 14th March 2024 - Global ad tech firm Brand Metrics, which helps digital publishers prove…
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Co-developed by some of the world’s leading consumer brands like PepsiCo, McDonald’s and Reckitt, Zappi releases a new ad development system to help brands improve their creative effectiveness by upwards of 30% Zappi, a leading consumer…
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IRIS.TV, the world’s leading video data platform, has tapped SpotX—now part of Magnite (Nasdaq: MGNI)—the leading global video advertising platform, to bring industry-standard contextual segments to SpotX’s supply, to enable marketers to…
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