brand experience

New leader brings exceptional expertise in growing successful agencies with strong company cultures GES, a global experiential marketing partner to many of the world's leading brands, appointed Jeff Stelmach as Global President Brand…
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Merkle, a leading technology-enabled, data-driven customer experience management (CXM) company, has released The New Rules of Creative Performance playbook, exploring creative performance in the age of the customer. The playbook outlines a…
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Coin Cloud, the largest and fastest-growing digital currency machine (DCM) operator in the world, has announced the appointment of Amondo Redmond as Global Chief Marketing Officer. Redmond is a respected marketing veteran with…
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Fabric, a headless commerce platform purpose-built for growth, unveiled its Partnership Program with a mission to democratize headless commerce. The program will bring together leading technical partners and system integrators across…
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While 2020 presented vast challenges to marketers it also propelled marketing to new heights as brands became ever more creative in their use of technology to meet the needs of the customer. Marketing has begun to be reimagined to involve…
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The Council for Responsible Nutrition (CRN), the leading trade association for the dietary supplement and functional food industry, announced the launch of WellComms, the conference for marketing and communications professionals in…
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Contentsquare, the only complete experience analytics platform, is partnering with luxury British chocolate retailer Hotel Chocolat to support the brand’s distinctive innovation and growth online. The upmarket chocolatier has doubled down…
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Marketing and advertising executives have a fondness of jargon and acronyms. Anything to make our methods of leveraging data or targeting sound more appealing to the average user or end consumer. While as an industry, we’re typically quick…
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Sparks, a leading live + digital brand experience agency, is thrilled to announce the promotion of Kristy Elisano to Chief Marketing Officer. Previously holding the title Senior Vice President of Marketing and Business Development, Elisano…
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Sparks, a global brand experience agency, announced the acquisition of Group Delphi's trade show and event business. As part of the transaction, Sparks acquires Group Delphi's trade show and event services, assets, and facilities in Fort…
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UJET Inc., the world’s first and only CCaaS 3.0 cloud contact center provider, announced a strategic partnership with Telarus, the largest privately-held technology services distributor in the United States. Under the terms of the…
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Rush will be the first woman to lead marketing at Audi of America Previously, Rush held the position of SVP, Chief Communications Officer Rush brings 20 years of consumer brand experience Audi of America announced Tara Rush as SVP and…
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The Student Hotel has completed the first phase of its digital transformation programme, designed and implemented by digital experience agency, Rufus Leonard. The result is a new website that delivers a differentiated brand experience for…
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The Qualtrics Developer Platform, a core element of the Qualtrics Partner Network, extends customers' existing technical capabilities and systems by integrating to the Qualtrics XM Platform in order to support the four core experiences of…
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Partnership enables businesses to build trusted connections, strengthen local reputation and more deeply engage with their communities Uberall, the leading provider of ‘Near Me’ Brand Experience marketing solutions, announced a…
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Highly successful brand expert advocates ‘memorable experiences at every touchpoint’ as the critical focus for every business leader InMoment™, the leading provider of Experience Intelligence (XI)™, today announced the addition of Tony…
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New Research To Be Unveiled At CX North America 2020 Will Help Organizations Recalibrate Customer Experience To Address Changing Customer Needs Unprecedented levels of market uncertainty paired with new guidelines on how to serve…
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Jason Vargas and Scott Moller have joined Chicago-based strategic communications company, AKA. As CMO, Vargas will continue to expand the company’s capabilities to solve marketing communications challenges for clients with brand awareness…
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New Agile features are critical to accelerating marketing and delivering exceptional customer brand experiences Aprimo, an industry-leading provider of digital asset management and work management software, announced new and updated…
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