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Branded Communications

Reason to be at Cannes Lions 2018: Creative Debates, Hot-Button Topics and Smart Points of View

The international 'Festival of Creativity' and 'Thermopylae' for global advertisers, Cannes Lions, is just a few days away. In keeping with our coverage of the Cannes Lions for the second year in a row, we interviewed Shachar Orren, Chief Storytelling Officer at Disney-backed storytelling platform, Playbuzz. The Playybuzz team is heading to the sixty-fifth edition of Cannes Lions. How long have you been following/visiting the Cannes Lions? I’ve been following Cannes since I joined Playbuzz 4 years ago, and this will be…