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CCPA

The State of Privacy Data Rights Around the World – New Research From BigID and the International Association of Privacy Professionals

BigID, the leader in data discovery and intelligence for privacy, protection and perspective, released a report on the state of Privacy Data Rights, in partnership with the International Association of Privacy Professionals (IAPP), the largest and most comprehensive global information privacy community and resource. Privacy regulations like GDPR, CCPA and LGPD are centered on the notion that individuals retain rights to their data. These data rights span rights to access, delete, and correct data and represent how…

Thales Empowers Organisations to Simplify the Discovery, Protection and Control of Sensitive Data

CipherTrust Data Security Platform enables businesses to discover, protect and control sensitive data anywhere on a single platform New ‘all-in-one’ solution removes security complexities caused by evolving regulations, growing cloud adoption and increasing threats Data security operations are simplified and data protection is strengthened with strong access controls and visibility through centralised data discovery, classification, encryption and key management Thales will showcase the CipherTrust Data Security…

AdLedger Announces First-Ever OTT Video Ad Deployment Leveraging Blockchain

The Privacy-First, Open-Source CryptoRTB Technology Was Executed At Scale with MadHive (DSP) and Beachfront (SSP) to Address Problems Like Fraud, Transparency, Privacy AdLedger, the non-profit consortium building open standards that leverage blockchain and cryptography in digital advertising, announced results from its first-in-market CryptoRTB pilot. The protocol was leveraged by over-the-top (OTT) ad solutions companies MadHive and Beachfront to address three widespread problems in the digital advertising industry: fraud,…

Okera Introduces Integration With Collibra Platform

Integrated solution empowers data owners and stewards to automatically enforce data governance and security policies across all analytics tools Okera, which enables companies to secure data access at scale, announced an integration with the Collibra Data Intelligence Platform. This allows data owners and stewards to enable classification attributes defined in Collibra to then automatically create and enforce fine-grained data access control (FGAC) policies via Okera. The integration makes it easier and faster to ensure…

Spirion Launches New Products to Simplify Compliance With Expanding Privacy Laws and Regulations

Spirion, a pioneer in data protection and compliance, announced new products to its award-winning Data Privacy Management portfolio – Spirion Compliance and Spirion Analytics. Both products are designed to help organizations manage risk and reduce costs associated with growing privacy regulations worldwide. The new products feature advanced capabilities around compliance, analytics, and discovery, including automated Subject Rights Request (SRR) workflows, from Data Subject Access Request (DSAR) intake through…

InfoComply Selects Acuant Verification To Improve Protection And Processing Of Personal Data

Acuant announces partnership to help enterprise customers protect, save and process the personal data of consumers while procuring their valid consent Acuant, a leading global provider of identity verification solutions, and InfoComply, a company on a mission to protect consumer data and reduce time to compliance,  announced a partnership to help enterprise customers protect, save and process the personal data of consumers while procuring their valid consent. InfoComply addresses pain points related to data belonging…

TechBytes with Travis O’Neil, SVP of Operations at GumGum

Tell us a bit about GumGum. We got our start and still derive the lion’s share of our business in the Digital Advertising industry, but GumGum is, more broadly, a technology company whose core competency is Machine Learning solutions that extract value from text, images, and videos. We currently have both a sports sponsorship valuation business rooted in Computer Vision logo recognition technology, and an advertising business serving contextual targeting and brand safety intelligence solutions along with an array of…

OneTrust Launches Irish DPC Cookies Fast Track Program

OneTrust is providing same-day support to help organizations comply with the Irish Data Protection Commission (DPC) Cookie Guidance before the October 5 deadline OneTrust announced the Irish DPC Cookies Fast Track Program, providing organizations with the resources needed to get up and running with cookie compliance before the Irish Data Protection Commission's (DPC) October 5, 2020 deadline. These fast track resources will help organizations get same-day support and guidance to implement a cookie compliance solution…

CCPA Is a Major Moment for Data Privacy in This Country

The law that granted data privacy rights back to California consumers is finally enforceable starting. Now, it’s up to consumers to take advantage of their new data rights. "This is a major moment for data privacy in this country,” said Harry Maugans, CEO of Privacy Bee. “We are acting as a watchdog and plan on leveraging this law and its enforcement powers to ensure companies are complying with data deletion requests for our customers.” Privacy Bee, which launched in June with the purpose of fighting for consumers to…

BigID Launches First App Marketplace for Privacy & Data Discovery

New App Marketplace Empowers customers to extend BigID with BigID and 3rd party Apps BigID, the leader in data discovery and intelligence for privacy, protection and perspective, today introduced the first App Marketplace for any privacy or data discovery platform on the market. The BigID App Marketplace builds on BigID’s App Framework and Discovery-in-Depth data intelligence foundation to empower customers to both extend and action data insights. BigID’s first-of-its-kind Discovery-in-Depth technology provides…

Nativo Sees Increased Adoption of its Mobile Ads SDK, Used By Over 400 Publishers

Publishers report an average 14% increase in CPM after upgrading to version 5 Nativo, the most advanced technology platform for advertising, announced its latest release of Mobile Ads SDK, which seamlessly integrates native ads into publishers' Android and iOS mobile apps, has seen a 27% growth in adoption between January and May. The Mobile Ads SDK version 5 has unlocked new inventory on premium content-based apps that accounts for an increase of 30% of overall inventory for the same period. Nativo's Mobile Ads SDK…

Informatica Showcases Industry’s Most Comprehensive Solution for Data Governance and Privacy Across Analytics

Informatica to Highlight AI-Powered Capabilities to Deliver Trusted Data for Data Democratization and Business Value at Free Virtual Summit on July 14 Informatica, the enterprise cloud data management leader, will showcase the metadata-driven intelligence and automation of the industry's most comprehensive solution for data analytics and privacy governance at its Intelligent Data Summit for Data Governance and Privacy, the final summit in the company's free CLAIREview virtual summer event series. Informatica's data…

Permutive Raises $18.5 Million Series B Funding to Help Publishers Harness Their Data

New investment, led by Octopus Ventures, will be used for US expansion and R&D 8 out of 10 top UK publishers now using Permutive Company now sees 15 billion ad impressions across its platform Customers include BuzzFeed, Penske, The Financial Times, The Guardian, Business Insider, The Daily Telegraph, The Economist, Bell Media, NewsUK and MailOnline Permutive – the publisher-focussed data management platform – announces it has raised $18.5 million Series B funding, led by Octopus Ventures with participation from…

OneTrust Launches Free CCPA and GDPR Compliance Tools

OneTrust free privacy and cookie tools help teams automate CCPA, GDPR, and global privacy programs OneTrust launched new free tools for privacy and security teams to automate GDPR and CCPA compliance programs. OneTrust Free Tools give users access to the most widely used technology for privacy, security and third-party risk, reducing the barrier to entry to build technology-backed compliance programs. Marketing Technology News: Qualtrics and Korn Ferry Announce Significant Expansion of Strategic Partnership OneTrust…

Informatica Announces Collaboration with The ADAPT Research Centre in Dublin

Supported by Science Foundation Ireland, The ADAPT Centre combines the expertise of researchers at seven partner institutions to produce ground-breaking digital content innovations. Informatica's R&D team will collaborate with ADAPT to leverage its leading-edge applied ­­­­­­­­­­research to further develop the company's enterprise cloud data management products. Informatica, the enterprise cloud data management leader, announced that it has launched a collaborative technology initiative with The ADAPT Centre, a…

Financial Organizations Face Increase in CCPA Compliance Workload and Expense

Netwrix survey reveals that 73% of financial organizations are already under pressure to satisfy data subject rights requests, and 27% of them report that this led to an increase in expenses Netwrix, a cybersecurity vendor that makes data security easy, today announced findings from its 2020 Data Risk & Security Report specifically for financial organizations. The report reveals that enforcement of the California Consumer Privacy Act (CCPA), which begins on July 1, 2020, is going to put additional pressure on already…

SpotX and Acxiom Partner To Support IPG Data-Driven Video Advertising

Partnership enables enhanced audience-based media buying from the supply-side through curated and actionable data, across all screens and streaming platforms SpotX, the leading global video advertising platform, announced a new partnership with Acxiom, the data and technology foundation for the world's best marketers, to offer enhanced audience-based buying capabilities and improved inventory matching using Acxiom's data. The new integration layers data on the supply-side, thereby allowing advertisers who are purchasing…

Immuta Launches Native Offering for Databricks With Enhanced Security and Collaboration Features

Immuta for Databricks features secure data collaboration, simplified regulatory compliance, and advanced anonymization techniques New 14-day trial makes it easy for Databricks customers to try Immuta at no cost Immuta, the automated data governance company, announced an enhanced platform integration with Databricks, the data and AI company. Immuta for Databricks - a new, native offering for Databricks customers - enhances data engineering productivity and data security by automating fine-grained access control and…

Honoring Consumer Privacy is Paramount to Successful Customer Experiences

Companies have emerged with solutions to create more personalized and meaningful brand experiences for their customers. To reach these greater levels of customer experiences, they are collecting more data than ever. Protecting and securing this data is table stakes in establishing consumer trust. But what’s often missed is making sure to always honor the consumer’s privacy in the process. Just because the data can be used doesn’t mean it should be used. We should always consider The Golden Rule of Data (which I’ve written…

Clari Achieves Completion of SOC 2 Type II Certification

Revenue operations leader offers highest level of security to enterprise customers Clari, the revenue operations leader, announced it successfully completed its Service Organization Control (SOC) 2 Type II examination with zero exceptions. This independent audit conducted by A-LIGN validates that Clari's security practices and controls meet the American Institute of Certified Public Accountants (AICPA) Trust Service Principles and Criteria for System and Organization Control. SOC 2 Type II report demonstrates Clari's…