Communication

Red Havas, the global Merged Media micro-network specializing in earned, social and experiential storytelling with content and data at the heart, released a white paper, titled "Rethinking B2B and B2C: A Case for Person-to-Person (P2P) Communication." The analysis highlights the value of P2P communications and the new ways people engage with brands—for example, their expectation that companies will communicate with them in a personal way, and about the issues they care about most. "B2B and even B2C brands haven't always…

Florida Agency Network (FAN) launches "Alanna.ai", a new virtual closing assistant to further bolster FAN's customer closing experience. This free service provides immediate answers to closing transaction questions 24 hours a day, 7 days a week. Alanna.ai is composed of world-class artificial intelligence that integrates seamlessly with FAN's title production software, capable of providing dedicated and private responses to common questions related to closing transactions. Marketing Technology News: Brandwatch Announces…

In the modern workplace, employees value culture as much as the work itself, and the unique uncertainty of the COVID-19 pandemic has accelerated the need for innovative employee engagement. Against this backdrop, Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, is proud to see that a recent employee survey found notably higher levels of employee engagement, which correlates with reduced attrition. The survey is the most recent gauge of employee sentiment since the November 2019…

Insellerate, the leading mortgage Lead Management, CRM & Engagement Platform that helps lenders close more loans by increasing efficiency gains across sales, marketing, operations, and management, announces the first-of-its-kind Mobile app. This ground-breaking mobile app delivers full lead management, lead distribution, click to call, inbound call routing, first call automation, and two-way compliant text messaging and provides access to critical loan information without having to use a laptop or log into their LOS…

Partners with ISARA to Provide Tools for Issuing Quantum-Safe Certificates And Launches Sectigo Quantum Labs Sectigo, a leading provider of automated digital identity management and web security solutions, announced the launch of Sectigo Quantum Labs to help organizations prepare for the time when quantum computers render existing standard encryption algorithms obsolete. As part of the company's quantum initiative, Sectigo has partnered with ISARA Corporation, a leading provider of crypto-agile quantum-safe security…

TeamSupport announces new integration with Microsoft Teams, enabling ability to post messages through Ticket Automation feature TeamSupport, a multiple award-winning B2B (business-to-business) customer support software solution, announces a new integration with Microsoft Teams®. Microsoft Teams is a popular workplace communication tool, and now users have the ability to post messages on Teams channels with TeamSupport's powerful Ticket Automation feature. "TeamSupport allows B2B support teams to take a holistic…

Six months after opening its first international office in London, the Seattle-headquartered sales engagement unicorn extends its influence in Europe with a new engineering office Outreach, the number one sales engagement platform, announced the opening of a new product development center in Prague, Czech Republic, which further extends its footprint in Europe. From its new office in one of Europe's five growing tech hubs, Outreach will continue to modernize the European sales industry. The company is already the largest…

Swell Leads Customer Experience Category With a Perfect Score, Earns Top 20 on Capterra Swell, the growth platform for local business, announced that it has been selected as the number one customer experience software product by GetApp, the premier online resource for businesses exploring software as a service (SaaS) products. Swell has also been selected as a Top 20 customer experience software product by Capterra, a free online service that helps organizations find the right software. "We're honored to be selected as…

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI and ML announcements from Lifesize (Unified communications), Qualtrics (Customer Experience), Real Madrid CF (E-commerce), Huble Digital Group (Digital Marketing), and 7.ai (Conversational AI). Lifesize Enhances Connectivity with Microsoft Teams and Other Video Collaboration Platforms Lifesize, a global innovator of immersive enterprise communication solutions, announced expanded connectivity with Microsoft…

Comtech Telecommunications Corp., a world leader in secure and highly reliable location, public safety, navigation, and communication technologies, announced its Location Technologies group, a division of Comtech’s Commercial Solutions segment, has obtained re-certification of its ISO 27001 designation. The ISO 27001 Information Security Standard is widely recognized as the blue-chip standard for protection of individual, customer and company private and sensitive information. To meet ISO standards, a company must show it…

As the world grapples with the effects of the pandemic COVID-19, marketers all around the world have seen their businesses slow down. The staff has got a work-from-home directive and email calendars have gone to scrap. They are left to think about what should be the Marketing plan going forward.  Primarily the question faced is: What kind of communication should the brand send during a crisis like corona pandemic to their customers?  Email is the most preferred channel by marketers as it is the cheapest on investment…

Avaya Holdings Corp. and RingCentral Inc. announced the global expansion and general availability of Avaya Cloud Office by RingCentral in Australia, Canada, and the UK along with the availability of several key new features and capabilities including tools to help migrate customers more efficiently and effectively. Avaya Cloud Office is experiencing rapid global customer adoption, enhancing the way organizations communicate with customers, partners and with colleagues through an all-in-one solution that delivers seamless…

Offering extends market-leading collaboration tool with global enterprise cloud call center platform for complete enterprise communication solution  3CLogic, a leading provider of cloud contact center solutions, today announced its latest integration with Microsoft Teams. The combined offering will streamline communication between back-office resources and front-line call center agents to enhance the overall customer experience. “We are excited to extend this new integration to our current and future enterprise…

New Platform Enables Medical Affairs Teams to Deepen Engagement with Healthcare Key Opinion Leaders The Accreditation Council for Medical Affairs (ACMA) today announced the public availability of its medical CRM, ACMA Engage™. The company designed the new customer relationship management platform based on input from medical affairs and technology leaders across the life sciences industry. The system is focused entirely on the goals and activities of field medical and headquarters-based medical affairs teams. "Medical…

If there's one comms moment that has stuck in my head from the last few months of upheaval, it was that point when Boris Johnson announced that he had Coronavirus. He broke the news using some very simple video footage filmed on a smartphone. Instinctively the Prime Minister knows, as we all do, that when there’s a difficult announcement to make, showing a human face makes the best of it. Video provides an opportunity to be transparent, to present the face of the organization, and to communicate with humanity. But it also…

New case study showcases how integrated senior living technology accelerates sales Senior housing operator Stage Management has shortened its lead response time twelvefold using Yardi® Senior CRM, a new case study reveals. Overall, the senior living marketing solution has helped lift the average occupancy rate 7%. Stage Management oversees the Golden Pond Retirement Community in Golden, Colorado. The 115-unit assisted living site has provided housing and care services since 2004. Previously, Golden Pond staff…

The COVID-19 outbreak has forced millions of workers around the globe, across different industries, to work from home. Companies like Amazon, Facebook, and Google have all asked employees to work remotely for the foreseeable future, in attempts to curb infection rates. Smaller companies have also followed suit, as most countries order employees from non-essential businesses to stay home. While before the outbreak, remote work was considered a perk, the virus has now made it a daily routine. A large-scale experiment has…

Fuel Cycle, a leading experience management platform announces several product enhancements made to the platform January through April of 2020. These enhancements for customers help accelerate insights and action across brand, product, customer, and employee experiences. Of note is Fuel Cycle's new qual-to-quant capabilities available to insights communities. "Businesses in every industry are faced with increased need for fast-moving, highly-efficient insights," said Eran Gilad, Fuel Cycle's CEO. "Qualitative,…

Providing Added Value to Companies as They Evaluate and Implement Their CCMS IXIASOFT, a global DITA CCMS software company based in Montreal, and Adelanto Training & Consulting AB, a Sweden-based expert in technical communication and content strategy, announce today their newly formed partnership. The two companies are teaming up to help businesses seeking to adopt a CCMS find the right solution to get the best out of their technical documentation. “We at Adelanto AB are looking forward to working with IXIASOFT CCMS…

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Monetate (Mobile), DirectMail.io (Email Marketing), Conversica (Virtual Assistants), BetterCloud (identity management), Talkdesk (customer experience). Monetate Releases React Mobile SDK for Faster, Easier Personalization Monetate, a Kibo company and leader in omnichannel personalization, announced it has released a new Software Development Kit (SDK) for the React Mobile JavaScript…