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consumer shopping

DMS Launches New Digital Advertising Technology To Support Latest Consumer Shopping Trends

Digital Media Solutions (DMS) Inc., an innovative global solutions provider of digital performance advertising and a connection point between digital advertising clients and their prospective customers, has noted that online comparison shopping has quickly become part of the "new normal" for consumers when making purchase decisions. In response to this new digital shopping trend, Digital Media Solutions has launched DMS Exchange to match high-intent consumers with the brands that provide the products and services they need.…

Survey: Americans Plan to Spend More on Gifts This Year and Now Spend More Time Streaming

Survey Reveals Dramatic Impact of Pandemic on Consumer Holiday Shopping Priorities and Content Consumption Roku, Inc. announced findings from its 2020 Holiday Consumer Shopping study in partnership with The Harris Poll, offering new insights into the rapidly evolving U.S. consumer shopping landscape as the country heads towards its first holiday season since the COVID-19 pandemic started. The findings of the survey of more than 2,000 U.S. adults also offers a deep look at consumers’ shopping priorities and their shifting…

V12 Reports Online Browsing for Financial Products and Services Increased by 175+%

Highlights Include a 263% Increase for Cash Advances and a 155% Increase for Business Loans Powered by V12 Signals Technology to Identify In-Market Shoppers Browsing Online or on a Brand's Website V12, a leading provider of purchase intent insight and marketing services, shared recent statistics on how consumer shopping behavior is changing in response to the coronavirus pandemic. During March, online browsing for financial products and services increased by 175+% as highlighted by a 263% increase for cash advances, a…