Browsing Tag

ContentSquare

Qualtrics Launches New Solutions to Help Companies Design Digital Experiences that Attract and Retain Loyal Customers

Four new solutions help companies design web and in-app experiences that combine consumer feedback and digital analytics to acquire new customers, engage existing customers, and improve brand loyalty Qualtrics partners with Contentsquare, FullStory, Quantum Metric, and more, to provide companies with a comprehensive view of the voice of the digital customer Qualtrics, the world's No. 1 Experience Management (XM) provider and creator of the XM category, today announced new solutions to help B2B and B2C organizations…

Contentsquare Achieves Rigorous ISO 27701 Data Protection Certification

Contentsquare, the global leader in digital experience analytics, has joined the small list of privacy-first global organizations to have been awarded ISO 27701 certification. Marketing Technology News: Avatier Unveils 2021 Spring Release Identity Anywhere Suite This new international standard is the privacy extension of ISO 27001 — a standard of best practices for managing information security in compliance with the provisions of legal frameworks for data protection such as CCPA, GDPR, and other country-specific…

Contentsquare Partners with Accor On Customer Experience

Contentsquare, the only complete experience analytics company is partnering with world-leading augmented hospitality group Accor to support the lifestyle brand deliver on its audacious digital strategy. Marketing Technology News: Loop Insights Rebrands As Fobi AI To Unify Messaging And Branding With Next Phase Of Enterprise… “We’re thrilled to be working with a disruptor like Accor, who is not only raising the bar on digital customer experience but is using this transformation to revolutionize an entire industry”…

Marketing Technology Highlights of The Week: 31st May Featuring Contentsquare, Sitecore, TrueFluence, Experian…

Brand communications today have to be so much more effective and quick-to-change to meet evolving customer trends and changing economic and business conditions. How are marketing leaders using their marketing plans and martech to make a difference to their customer journey? Catch more in this MarTech Series Weekly Highlight: ______ MarTech Quote-of-the-Week! CRM trends are a response to ever-changing consumer behavior. Businesses today need to understand their customers’ needs and preferences at a granular level to…

Contentsquare Lands $500M Series E Investment Led by SoftBank Vision Fund 2 To Fuel Rapid Global Expansion and AI-Driven Digital Experience…

Funding Round Values Contentsquare at $2.8 Billion; proceeds will go towards continued investment in the company’s core technology to augment its leadership in Europe and the US as well as supporting expansion into new markets across Asia Contentsquare, the global leader in digital experience analytics, today announces it has completed a $500 Million Series E funding round. The investment is led by SoftBank Vision Fund 21, which joins existing investors Eurazeo, Bpifrance, KKR, Canaan, Highland Europe, and funds and…

Contentsquare Honored as Stevie® Award Winner in 2021 American Business Awards®

Contentsquare wins bronze in the Most Innovative Tech Company of the Year category Contentsquare, the leading experience analytics company, was named the winner of a Bronze Stevie® Award in the Most Innovative Tech Company of the Year category in the 19th Annual American Business Awards® today. Marketing Technology News: MarTech Interview with Gary Burtka, VP U.S. Operations at RTB House “These capabilities have proven invaluable during the past year, when businesses have had to rapidly scale their…

Dreams Chooses Contentsquare To Support Agile CX Strategy

Contentsquare, the only complete experience analytics platform, is partnering with bed and mattress specialist Dreams, to help the brand optimize its digital presence. Marketing Technology News: Following Recent Round of Funding, Community Names First Chief Revenue Officer, Chief Legal and… “We use Contentsquare pretty much hourly to monitor the success of a page and understand where people are clicking. The agility of Contentsquare, for me, is something you should be using all the time.” With more and more…

French Fashion House, Zadig&Voltaire, Partners With Contentsquare To Improve Digital Customer Experience

From effortless luxury to an effortless customer experience Contentsquare, the only complete experience analytics platform, is partnering with French fashion brand Zadig&Voltaire to help the luxury brand execute a customer-centric website redesign. Marketing Technology News: LiveXLive’s PodcastOne Enters Into A Partnership With Samsung “We also rely on Contentsquare insights to optimize the inspirational content that is the bedrock of our merchandising strategy. Our digital ROI is directly tied to…

Hotel Chocolat Uses Contentsquare Insights To Fuel Customer-Driven Digital Innovation

Contentsquare, the only complete experience analytics platform, is partnering with luxury British chocolate retailer Hotel Chocolat to support the brand’s distinctive innovation and growth online. The upmarket chocolatier has doubled down on digital growth initiatives this past year to deliver standout experiences and products to their customers despite disruptions to in-store shopping. And one year on from the first Covid lockdown, it looks like many consumers will continue to rely on digital to celebrate the biggest…

Eyewear Retailer Ace & Tate Chooses Contentsquare To Integrate Physical and Digital Channels

Contentsquare, the only complete experience analytics platform is partnering with Dutch eyewear specialist Ace & Tate to help sustain the brand’s digital momentum, and optimize the omnichannel customer journey. “With eyewear, it’s a very high-touch product,” said Sheri Kruzel, Lead Product Manager at Ace & Tate. “You want to feel the product, try it on your face, know that the size fits well. There are lots of services you can start to implement like virtual try-on, home-try-on, style advice – but you really…

Contentsquare Analysis of 20B Web Sessions Reveal Two Thirds of Website Traffic Now Mobile

New Contentsquare study examines 20 billion web sessions from the world’s biggest brands, finding a +16% uplift in mobile traffic last year Almost two-thirds (64%) of total website traffic came from smartphones in 2020, up +16% from 2019, according to a new global study by Contentsquare, the leading experience analytics company. But despite the increase, the research reveals that almost half (49%) of mobile users bounce after viewing just one page. Marketing Technology News: HPOne Receives Its…

Contentsquare Foundation Launches With Mission to Reduce Digital Accessibility Gap

Experience analytics leader Contentsquare announced today the launch of the Contentsquare Foundation — a nonprofit organization dedicated to promoting digital accessibility in the areas of education, technology and corporate social responsibility. In the context of a pandemic that has greatly increased our reliance on digital to navigate day-to-day life, it is unacceptable that the 15% of the population who live with a disability should have reduced or limited access to services we collectively rely on today. In fact, a…

Contentsquare Appoints John O’Melia as Chief Customer Officer

Contentsquare, the global leader in experience analytics, announced today the appointment of John O’Melia as Chief Customer Officer. With over 25 years of experience in the software industry and a proven track record of cultivating customer intimacy, John will ensure Contentsquare continues to deliver transformative value to its customers worldwide. As brands work to sustain the momentum of a year characterized by dizzying digital acceleration and transformation, Contentsquare’s unique metrics and highly actionable…

Microsoft and Experience Analytics Leader Contentsquare Join Forces to Accelerate Digital Transformation

Contentsquare, the global leader in experience analytics, is now partnering with Microsoft Azure’s powerful cloud computing platform to accelerate its growth, drive peak performance and underpin successful innovation. Beyond the strategic cloud adoption, both companies have also forged a partnership around the shared goal of improving customer journeys by driving innovation in the fields of artificial intelligence (AI) and predictive analytics. Marketing Technology News: ironSource acquires SOOMLA to Enrich its Platform…

Contentsquare Appoints Travis Burke as Global VP of Corporate Development

Contentsquare, the global leader in experience analytics, announced the appointment of Travis Burke as Global VP of Corporate Development. With a strong track record of creating and managing opportunities for companies to strategically grow their operations, Burke will help Contentsquare pursue its high growth trajectory. As brands increasingly compete on customer experience, Contentsquare’s unique metrics and highly actionable insights into customer behavior make it the only experience analytics platform to offer a…

State of Digital Happiness: Only 15% of Consumers Are Happy Shopping Online

Global research among 4,000 consumers reveals the state of digital happiness around the world, warning brands that customer “satisfaction” is no longer good enough Despite customer experience being the key battleground for brands, new research from experience analytics company Contentsquare shows only 15% of consumers are happy with their online shopping experiences. The research, which surveyed 4,000 consumers and over 500 marketers across the UK, US, France, Germany, Austria and Switzerland, exposes the areas of…

Contentsquare Launches Its Incubator-Accelerator: Atomic Labs

Digital experience analytics leader Contentsquare announced the launch of its first incubator-accelerator program, Atomic Labs. The new ecosystem will help the most innovative companies accelerate their growth utilizing Contentsquare’s network, technology, and people. “At Contentsquare we are passionate about innovation, and we’re excited to support emerging companies that share our sense of disruption. Our ultimate goal is to help entrepreneurs realize their vision, scale their solutions, and accelerate their growth.…

Contentsquare Acquires Dareboost

Contentsquare, the global leader in experience analytics trusted by brands like BMW, Sephora, and Walmart, announced it has acquired web performance monitoring company Dareboost, a key part of its new Find & Fix product. Solving Revenue-Killing Errors Web performance is a critical part of digital customer experience in 2020. In fact, research has shown that a 100-millisecond delay in web load time can make conversion rates drop by 7%, while a 2-second delay in page load time will more than double the bounce rate.…

Contentsquare Acquires AMW to Accelerate Accessibility to Digital Content Worldwide

Contentsquare, the leading digital experience analytics platform trusted by brands like BMW, Sephora, and Walmart, announced it has acquired accessibility software company Adapt My Web. The move is part of an expanded initiative to ensure Contentsquare's goal of empowering brands to create better experiences is relevant not just for some, but for all. Adapt My Web’s technology and expertise help make the world’s digital content accessible to those with reading issues including visual impairment and dyslexia. "Our mission…

Better Together: SiteSpect and Contentsquare Integration

SiteSpect, the optimization and personalization innovator, announced its integration with Contentsquare, a leading digital experience analytics platform that helps companies optimize customer journeys and increase conversion rates. With this integration, companies can combine SiteSpect’s personalization and A/B testing tools with Contentsquare’s experience analytics solution to better understand customer behavior and take the digital experience to the next level. Marketing Technology News: Instagram and Facebook Selling…