COVID-19 Crisis

It’s the talk of 2020. Virtual exhibitions and events have filled your calendar. And as a business owner, you’re probably thinking you should get involved. If trade shows have long been part of your marketing strategy, exhibiting at a…
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By the end of this decade, most global consumers are expected to be older than 60. Though the global population is aging and people are having fewer babies, the power and influence of older groups in the marketplace seems to have been…
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With frequent market shifts and an ongoing pandemic, it’s crucial to plan efficiently, effectively, and strategically. Planning this year has been radically different than any other year in my experience. The past few months have been a…
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The global coronavirus pandemic is dramatically changing our world, including the landscape of customer experience (CX) much faster than the marketing and media industries could have anticipated. With people at home, brick-and-mortar…
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As the COVID-19 pandemic is keeping many of us in our homes, the future of Customer Experience in online shopping is a big predicament for all e-commerce brands. As the COVID-19 pandemic is keeping many of us in our homes for the…
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Physical gift cards remain most popular, but annual growth in digital gift cards increases again, and in particular during COVID-19 pandemic Findings from its 2019 national gift card distribution results have been finalized and released…
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New global employer-to-employer initiative powered by Accenture’s analytics-driven platform As unemployment surpasses record highs due to COVID-19, a group of leading companies from multiple industries has formed People + Work Connect,…
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Digital and Technology Platforms Create Pro Bono Content, Donate Ad Space to Help Share Critical and Urgent COVID-19 Messaging In response to the COVID-19 pandemic, the Ad Council, White House, U.S. Department of Health and Human…
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