Understanding and Utilizing CLV Marketing Strategies Will Vastly Improve Your Business’ Growth and Profitability Customer Lifetime Value is a powerful …
In a Performance-Driven Economy, Customer Acquisition Takes Center Stage
It’s getting harder and harder to relate to John Wanamaker’s famed quote regarding the ROI of advertising. For more than …
Crownpeak Achieves Amazon Web Services Digital Customer Experience Competency Status
Crownpeak, the enterprise-grade, cloud-first Digital Experience Management (DXM) platform, announced that it has achieved Amazon Web Services (AWS) Digital Customer …
PX Launches Four New Features For Industry’s First Transparent Customer Acquisition Platform
PX, the leading marketing technology platform to automate and manage customer acquisition, announced the launch of a comprehensive suite of …
AI Powered Marketing Now Offering Complimentary Consultations
AI Powered Marketing Is Now Offering Complimentary Consultations so Businesses Can Learn How Artificial Intelligence Will Lower the Cost of …
V12 Launches Intent Data Solution Based on Browsing Behavior
V12 Signals Addition Monitors Data From Over 91% Of Internet-Connected Devices V12, a leading provider of customer acquisition solutions, announced …
Facebook Watch Is Competition For Publishers: Here’s What You Can Do About It
Decision makers inside of every publisher, from editorial to revenue to product to management, should begin evaluating how they remove …
UE.co COO Taryn Lomas a Finalist for San Diego Next Top Business Leaders Under 40
Taryn Lomas Has Also Been Championing UE.co’s Corporate Giving Initiative UE.co‘s Chief Operating Officer, Taryn Lomas, is a finalist in …
Mapp Announces a New Unified Customer Data Platform
Mapp Cloud with CDP Will Be the Only Unified Data and Marketing Automation Platform Built for Global Marketers Mapp Digital, …
JumpCrew Secures $5.4 Million In Series A Financing Round And Announces Two C-Level Hires
Funding For The Tech-Enabled Marketing And Sales Platform Will Fuel Growth To Hire 100 New Employees And Scale The Business …
Have Your Best Email Marketing Year Ever by Focusing on Engagement
As you may have seen in the news, Google recently announced the introduction of its Accelerated Mobile Pages (AMP) capabilities …
The Most Effective Way to Sell, Backed by Science
According to a recent survey by TOPO, it takes at least 18 touches to connect with a single buyer. With call …
Telefónica Unveils AI-Powered Smart Notifications for the ‘Attention Economy’
Smart Notifications Is the First Product Developed by Telefónica to Solve the Problems Created by the “Attention Economy” Leading global …
Signpost Partners with Acquisio, Offers Search Engine Marketing on Google Adwords
Signpost’s AI-driven CRM Expands SMB Offering With Google Adwords Advertising, Powered by Promote Signpost, the leading AI-driven CRM provider for …