Browsing Tag

Customer Satisfaction

Putting Consumer Privacy First Leads to More Satisfied Customers

Brands that take consumer privacy seriously have more satisfied customers and deeper loyalty. Consider that strong security can increase customer satisfaction by almost 30% and the vast majority of customers, 87%, will take their business elsewhere if they don’t trust a company is handling their data responsibly. We’ve entered an era where brands must utilize data properly or risk losing customers— it’s that simple. Privacy protection has serious implications and has become the “new strategic priority.” Paramount in…

CBX Branding Veteran: New Crop of Store-Brand Names Signals Strength of Private Label

Top Retailers Are Taking Their Names off of Their Store Brands to Create Private-Label Lines That Command Attention on Their Own Terms, Notes Todd Maute in Column for Store Brands Magazine Top retailers are taking their names off of their store brands—and the reason has everything to do with the growing quality and consumer acceptance of product lines created by retail chains, writes Todd Maute, a partner at brand strategy and design agency CBX, in a new column for Store Brands magazine. While highly-regarded retailers…

Top 5 Best Patient Satisfaction Tools for Healthcare and Clinics

The importance of customer satisfaction is undeniable in every industry with no exception to Healthcare. The lethargic assumption that a patient is only seeking appropriate treatment is not the standard approach anymore. Today, patient satisfaction and patient-centric services have become significant parameters for measuring success in the Healthcare industry. The greater than ever use of patient survey and organized feedback systems by hospitals and clinics clearly indicate the significance of patient satisfaction in the…

WorkSpan Signs on Three Startup Veterans in Key Leadership Roles to Accelerate Growth

WorkSpan Announces Key Hires Including Chief Revenue Officer, Chief Financial Officer, and Vice President and Head of Engineering as Company Continues Rapid Growth WorkSpan, the category leader for ecosystem cloud, announced the addition of Nick Sarles, Chief Revenue Officer, Puneet Mittal, Chief Financial Officer, and Tej Chadha, Vice President and Head of Engineering. These leaders will allow WorkSpan to continue to accelerate its market position in this critical growth phase of the company. "I am delighted that our…

LivePerson Launches LiveIntent, an AI-Powered Intent Detection Tool to Help Brands Decipher Consumer Behaviors in Real Time

New Solution Instantly Surfaces and Measures Customer Intents, Empowering Brands to Optimize Operations and Automations for Improved Customer Experiences LivePerson, Inc., a global leader in conversational commerce, announced the launch of LiveIntent to help brands detect, analyze, and resolve customer intents in real time. This latest evolution of LivePerson's suite of Conversational AI services surfaces and measures intents — what customers want — instantly in brand-to-consumer conversations over SMS, Facebook…

WEVO Climbs To Second Spot On G2 Crowd’s Ranking of User Research Software In Near Record Time

Company Ascends to Leadership Position Less Than Three Months After Debuting on G2 Crowd WEVO, the market leader in providing digital marketers the tools to optimize digital experiences before going live, announced it has been named a leader in two of G2 Crowd’s latest Grid® reports. WEVO ranked second in User Research Software in North America and was the fastest growing company in the category, in addition to being one of the highest performing. It ranked first in the Other Conversion Rate Optimization Grid. WEVO is…

Nrby Adds Award Winning Cable Executive to its Growing Board of Directors

Leading Location Centric, Mobile Collaboration Provider Adds to its Leadership Team Nrby, a location centric, mobile collaboration platform that is changing field service, operations, and customer service teams from being reactive to proactive, driving organizational efficiency, decreasing operating costs, and skyrocketing customer satisfaction, is excited to announce the expansion of its Board. Marketing Technology News: Deloitte Ascend Launches at Oracle OpenWorld San Francisco Today,…

Panasonic Launches ClearConnect™ To Help Restaurants and Retailers Improve Customer Journey, Profitability

Integrated Ecosystem Features Proven Kiosk Solutions That Create Operational Efficiencies and Put the Consumer in Control There's a revolutionary new way for quick service restaurant (QSR) operators and retailers to achieve their Digital Transformation goals – Panasonic's new ClearConnect. Panasonic's comprehensive, integrated, yet modular solution portfolio provides a one-stop-shop for the end-to-end software, hardware and services that operators need to dramatically improve both profitability and customer satisfaction.…

Advantages of Customer Feedback Software for Retail Industry

All businesses strive to achieve customer satisfaction, but some look for customer delight. It is necessary for such businesses to learn about customers’ feedback as it helps them to grow. As a business owner, you would want to satisfy your customers with the best experience and keep them committed to your company. But if you do not try to find out your customer’s response to using your product, you will never be able to provide them with an ideal experience. Product promotions and advertisements can be an excellent way…

Introducing the Customer Feedback App with CRM Integration- piHappiness

Customer Feedback Apps have taken over the business sector by storm for the easy usability, cost-effectiveness and the large number of features they offer. piHappiness has recently integrated the feature of Customer Relationship Management (CRM) on its app which is on the hype and for very good reasons. A Customer Feedback App with CRM integration allows businesses to maintain customer relationships by data and the information associated with them. Successful CRM implementation can only be made possible if you establish…

The Key to Meeting Revenue Goals? It’s in Your Contracts

The complexity of today’s global market means there are more risks inherent in running a business. Between a shifting regulatory landscape and cyber breaches, many companies are focused on risks external to the company. There is, however, a significant hidden risk, and opportunity for revenue gain, that lies internally within a company’s contracts. Why Contract Management is important Vallen is an industry-leading provider of indirect industrial supplies. Like most companies, we are very focused on customer satisfaction…

9 Ways to Create a Successful Customer Onboarding Strategy in SaaS

Ask yourself this question: Can a country’s government teach lessons to private companies on how to optimally use advanced IT solutions? No, right? Well, here is an example that might help you understand this answer in a better manner. The story of Estonia is an interesting one for anyone who holds an interest in the IT industry. Estonia is a small country in Northern Europe. It’s not really an interesting place for a long stay during winter since it becomes too cold. The chilly weather, decades of suppression under the…

Is Customer-Centricity Still a Fantasy in Marketing and Sales?

How would you define a Customer Experience strategy for an 'invisible' customer? Despite all the data and analytics that marketers now have access to, the customer continues to be an invisible identity - putting massive barriers in the way of developing a customer-centric approach for Marketing, Sales and Service. The Customer Service industry has transformed dramatically in the last 5-6 years. We have often heard from MarTech leaders debating over customer experience as a destination or a journey. For both cases, we feel,…

Why Data Accuracy Matters

How much damage can inaccurate data really do? In 1999 the NASA Mars Climate Orbiter lost communication with mission control as it approached its destination planet. The reason? It burned up in the planet’s atmosphere due to a miscalculation caused by inaccurate data. The Orbiter’s thrusters were controlled by two separate software programs. One thruster’s software measured the amount of force needed to reach an appropriate altitude in pounds (lbs), while the other thruster interpreted its data as being presented in newtons…

Choosing Metrics That Matter

Whether you are a Developer, Product Manager, or CEO, it’s important that you identify, measure, and improve the right metrics. If you do, you’ll have clear understanding of when you’re adding value to customers and when you’re not. In the ideal scenario, as your metrics go up and to the right, your customer satisfaction moves in the same direction. When that’s the case, you’ll also benefit by knowing what direction to take your product and to build a roadmap that’s aligned with improving your customer experience.…

Customer Satisfaction Slips Again, Further Threatening Economic Growth

Overall US customer satisfaction retreats for a third consecutive quarter, falling 0.1% to a score of 76.4 (on a scale of 0 to 100) on the American Customer Satisfaction Index (ACSI). “This is untenable in the long run” This points to continued economic uncertainty and suggests a higher risk that we’ll see a downward shift in consumer demand due to falling consumer utility (satisfaction) with goods and services. With few exceptions, the rate of growth in consumer spending – which accounts for almost 70% of GDP – has…

Digital Transformation in Contact Centers: Five Steps to Success

According to Forrester’s Digital Rewrites the Rules of Business Vision Report: “Digital innovation is the untapped hero of customer service. A service call is an indicator of an unmet expectation. So why does it get so little airplay?” When done right, implementing new and digital technologies can reshape business processes, customer experiences, and create enduring competitive advantages. One area primed to reap the rewards of Digital Transformation is the contact center. A digitally-transformed contact center delivers…

Five Ways by Which You Can up Your Social Media Ante with Conversational AI

Social media has continued to become the hotbed of all global activities. It has everyone from celebrities to politicians, professional gamers to businessmen, and everybody else engaging and sharing their views on wide-ranging topics. It also enables the masses to seamlessly connect with them as well as their near and dear ones- irrespective of distance and time. Naturally, social media platforms are going to be the next big thing, especially as more people continue to join the digital bandwagon. So, it doesn’t come as a…

How Marketing Can Help Develop an Effective Customer Onboarding Program

An effective Customer Onboarding Program is critical for driving ongoing Customer Engagement, Satisfaction, and Value. Marketers in B2B companies are well-positioned to partner with their peers in Customer Success and Product in creating and developing their Customer Onboarding Programs. The Importance of Customer Onboarding Customer Onboarding is a critical driver of ongoing Customer Success and Satisfaction. During this stage of the customer lifecycle, users are eager to get started with your product or service. This is…

Customer Support – Doing the Right Things to Get 95% and Above Satisfied Customers

Imagine this: A person visits a shopping website 'A'. 'A' has a great product that ticks all the right boxes for him, but he does not know it, for technical reasons. He then visits the website 'B'. 'B' has a product that somewhat matches his requirements, but here too, he is not sure. Here, however, a company representative discusses his requirement, possibly over live chat. The buyer is convinced, and he buys the product from 'B'. Which of this website do you think should be yours? In the end, the one that sells is…