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NielsenIQ announced they have acquired ciValue, a SaaS (Software as a Service) vendor of choice for retailers globally that powers loyalty programs with advanced AI technology. With this acquisition, NielsenIQ’s Retail Media vertical takes…
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Research commissioned by NAVEX Global reveals that confidence and trust are lacking in ethical and sustainable practices, for both business and consumer audiences Less than a half of consumers (49%) trust brands that say they’re…
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