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data aggregation

AppsFlyer Launches Xpend to Provide Marketers Accurate Cost Data at Scale in One Holistic Platform

Xpend ties aggregate cost and attribution data together so marketers can quickly and effectively optimize marketing performance and accurately calculate their true ROI AppsFlyer, the global attribution leader, announced the launch of Xpend, the company’s new cost aggregation product that supports complex schema and data mapping to help alleviate the pain points marketers face due to fragmented cost data. With the industry shifting towards a more aggregate way of measuring marketing efforts, the importance of having an…

Alteryx and UiPath Partner to Accelerate Digital Transformation with Hyperautomation

New strategic partnership and technology integration enables organizations to simplify end-to-end automation for faster, transformative business outcomes Alteryx, Inc., a leader in analytic process automation (APA™), and UiPath, the leading enterprise Robotic Process Automation (RPA) software company, announced a strategic partnership to speed end-to-end automation across data-driven business processes. Together, UiPath and Alteryx offer a solution that empowers business leaders, analysts, data scientists and data engineers…

Digital Realty Accelerates AI Solution Deployment

Digital Realty's PlatformDIGITAL and NVIDIA DGX Systems Power AI-ready Infrastructure Enabling Digital Business Digital Realty, a leading global provider of data center, colocation and interconnection solutions, launched Data Hub featuring NVIDIA DGX systems, which enables the rapid deployment of artificial intelligence and machine learning workloads on PlatformDIGITAL. The Data Hub solution accelerates digital transformation by removing data gravity barriers for enterprises. Marketing Technology News: iClick…

TechBytes with Mayank Mishra, Head of Engineering at Contentstack

Could you tell us about your role and the team/technology you handle at Contentstack? I am the VP of Engineering at Contentstack and lead our Engineering organization in India, which includes Product Innovation and Development, Project Management, Cloud Operations, Service Reliability, Security, QA, and docs. Our team is the innovation engine at Contentstack and uses some of the most cutting edge technologies to make Contentstack the most powerful, most trustworthy and most cherished platform for our customers. What is…