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data enhancement

Cien Helps Businesses Deal with Messy CRM Data Using AI

Cien Appoints CRM Expert Matt Rodgers to Strategic Advisory Board and Launches Data Enhancement Services to Augment CRM Data Cien Inc, the leading provider of AI-powered sales productivity solutions, launched its Data Enhancement Services to help companies clean up and, more significantly, augment their CRM data for more effective planning, analysis, and decision-making. Research by the company suggests that data quality remains the biggest challenge facing technology businesses for the third successive year. Over 83% of…