Sequoia Led Series B Funding Round for Attentive, a Personalized Mobile Messaging Platform to Rapidly Scale Customer and Employee Growth, …
OneTrust and The DMA Announce Strategic Partnership to Equip Marketers for GDPR and CCPA Success
As the Responisble Marketing Partner, OneTrust will partner with the Data & Marketing Association on responsible GDPR and CCPA marketing …
Marketers Are Missing the Mark: Three Tactics to Close the Customer Experience Gap
When it comes to customer experience, there is a clear disconnect between what consumers want and what brands are delivering. …
The Logistical Nightmare Looming on Data Privacy: Time to Get Your Head Out of the Sand
Data privacy has become the hottest topic for every senior leadership team thanks to Europe’s General Data Protection Regulation (GDPR), …
Data vs. Opinion: Why You Need Both
“Without data, you’re just a person with an opinion.” — W. Edwards Denning Rather than simplifying insight collection, the proliferation of …
How Contract Acceptance Is Evolving with New Customer Experience Expectations
The customer experience in the B2C world is constantly evolving. Consider how you ordered food a few years ago. You …
GDPR Anniversary: Consent and Data Transfer Still Concern Marketers
GDPR has just passed its first anniversary; we thought it a good time to take stock and ask: what have …
Jebbit’s Newest Consumer Data Trust Index Indicates Declining Trust in World’s Leading Brands
Recent Survey Shows Broad Support for Data Privacy Legislation as Consumers Remain Leery of Brands Requesting Too Much Information Jebbit, …
UK Consumers Call for Harsher Fines, Citing Brands Going Seemingly Unpunished for GDPR-Breaches
GDPR may still cause heart palpitations to the marketers who, at this time last year, were scrambling to make the …
GDPR Roundtable Part I: Ensure Data Privacy with Big Data, Blockchain and Collaboration
This is Part One of the GDPR Roundtable Today, it’s GDPR’s first anniversary. In one year of its flourish, we …
GDPR Compliance: Decoding The Mood A Year Later
It’s been a year since the General Data Protection Regulation (GDPR) went into effect, which promised to crack down on …
Consumers aren’t as Inspired as Marketers About GDPR Principles and Data Privacy Laws
GDPR One Year On: Latest Survey Shows Consumer Awareness around Data Use is Very Low about GDPR Principles Marketing teams …
GDPR Turns One: the Data Ecosystem Has Reached a New Level of Maturity
A new regulatory change isn’t something many of us get excited about – unless you’re a legal geek, or an attorney …
Marking GDPR Anniversary, nCipher Survey Reveals Americans’ Data Privacy Attitudes
Research Shows Personal Data Privacy Is Hot-Button Issue in America, Where Distrust Runs High The General Data Protection Regulation (GDPR) …
3 Simple Steps to Meet Current GDPR Compliance
The EU General Data Protection Regulation, or GDPR as it’s widely known, fundamentally changed the handling, sourcing, and distribution of …
Why Brands Should Take a Second Look at Second-Party Data
Did you know that 85% of retailers and brands will have second-party data integrated into their overall marketing strategy within …
Data Integrity: A Marketer’s Opportunity Today
When data integrity is done right, modern marketers will see efficiency, revenue growth and positive brand impact in 2019. Everywhere …
Data Privacy: Balancing Personalization and Security in the Age of Transparency
CommPRO.biz, —a B2B digital community serving the public relations/investor relations, marketing, advertising and corporate communications industries— will offer a free …
Privitar Launches Innovative Programme for Startups to Protect Their Customers’ Data
Privitar Is Launching the Faststart Programme, Designed to Make It Easier for Data-Driven Startups to Access State-Of-The-Art Privacy Protection As …
TechBytes with Glen Hagensen, Head of Marketing, Templafy
Tell us about your role and journey into Marketing Technology. How did you arrive at Templafy? I joined Templafy when …