data strategy Archives — MarTech Series

Why Return on Data (ROD) is an Essential KPI for Evaluating Loyalty Program Health

AI/ML Laura Miller - January 30, 2025

Personalization at Scale: How to Power AI with a Solid Data Strategy

AI/ML Tameem Iftikhar - October 18, 2024

Why Siloed MarTech Systems Are A Concern?

AI/ML MTS Staff Writer - August 2, 2024

Marketers: Never Forget About Your Old Friend, Tag Management

AI/ML Sav Khetan - January 9, 2024

Datonics Appoints Rob Finora to Chief Revenue Officer Role

Native & Programmatic Advertising prweb - September 11, 2023

Bombora, Surfing the Intent-Data Wave, Names a President

B2B Commerce MTS Staff Writer - May 19, 2023

Reckitt Selects Amperity to Maximize the Value of First-Party Data at Scale

Customer Data Platforms PRNewswire - December 12, 2022

Mode Raises the Bar on The Future of Modern Business Intelligence

Analytics prweb - December 7, 2022

Lumen Research and Avocet Combine Forces To Drive A New Category In Attention

Customer Experience Management MTS Staff Writer - November 16, 2022

Detroit Lions Call on Trace3 Expertise in Data Intelligence to Build out New Analytics Platform

Analytics Business Wire - September 7, 2022

Search Discovery Acquires Allturna, Expanding Salesforce Marketing Cloud Capabilities

Analytics PRNewswire - July 14, 2022

ActionIQ Wins 2022 Digiday Media Award

Customer Experience Management PRNewswire - July 7, 2022

Tag: data strategy
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