Banner Before Header
Browsing Tag

data transformations

SAS Ranked A Leader In Customer Analytics Technologies

Report states that SAS provides a deep bench of capabilities to help brands deliver the next best experience According to The Forrester Wave: Customer Analytics Solutions, Q3 2020 “… vendors now serve multiple enterprise personas, and, most importantly, the focus has shifted from merely generating insights to identifying and delivering the next best experience. Enterprises that invest in these leading customer analytics technologies to drive intelligent, optimized interactions with their customers will stand to benefit…

Cordial Emerges as a Strong Performer in Email Marketing

The report states "Cordial's campaign orchestration is better than firms 100 times its size." Cordial, a next-generation messaging platform, announces today that it has been named a Strong Performer in the May 2020 report "The Forrester Wave: Email Marketing Service Providers, Q2 2020" by Forrester Research, Inc., which evaluates the 13 most significant email marketing service providers. A newcomer to the study, Cordial receives the highest scores possible in the criteria of Vision, Commercial Model, Campaign…