Browsing Tag

Digital Experiences

Discuss.io Launches Mobile Screen Share App for Brands to Understand Critical Consumer Experiences in Real-Time

Discuss.io, the leading enterprise-level smart video platform for conversations that count, today announced a crucial expansion of its research capabilities with the launch of Mobile Screen Share. The new platform addition, which is available for iOS and Android, allows research teams and consumers to share their mobile screens inside of a meeting room, enabling access to the mobile screen of the respondent and their real-time movements on their device. The tool creates an entirely new opportunity for brands and agencies to…

Akamai Technologies Elects Sharon Y. Bowen to Board Of Directors

Akamai Technologies, Inc., the world's most trusted solution for protecting and delivering digital experiences, announces the appointment of Sharon Y. Bowen to fill a newly-created vacancy on the Akamai Board of Directors effective April 2, 2021. Marketing Technology News: Imprivata and Emerging Global Technologies bring Digital Identity Technology to Healthcare Providers… Bowen has been a member of the board of directors of Intercontinental Exchange, Inc. since December 2017, where she also serves on the…

Majority of U.S. Marketers Wanted to Resign During the Pandemic Due To Pressure, Especially From House-bound Consumers Demanding Exceptional…

Brands doubling down on innovation strategy, drove experience delivery at 3x the pre-COVID pace - 79% of marketers had to fundamentally change their customer experience delivery strategy in response to the pandemic and changes in consumer behavior - 70% of post-COVID consumers now navigate away from a site if a few clicks fail to return results they need - 59% of U.S. marketers wanted to quit their job at least once in the past year Sitecore®, the global leader in digital experience management software, today revealed…

Akamai Launches COVID-19 Vaccine Management Solution Built on Salesforce Vaccine Cloud

Vaccine Edge for Salesforce Vaccine Cloud enables systems to effectively and quickly scale, allowing a large number of users to simultaneously register for online appointments Akamai Technologies, Inc., a trusted solution for protecting and delivering digital experiences, today announced it has developed Akamai Vaccine Edge ("Vaccine Edge") for Salesforce Vaccine Cloud, to help government agencies, healthcare organizations, businesses, nonprofits and educational institutions scale their online distribution of COVID-19…

Don’t stop now! Mitto Survey Reveals Consumers Have High Expectations For Brands To Keep Delivering Exceptional Digital Experiences…

One year into COVID-19, consumers reveal the key ingredients for great digital CX and what will be important to them in brand interactions when the world reopens Mitto, a leading provider of global omnichannel communications solutions, today unveiled research into how consumers in five countries at varying stages of vaccine rollout view the digital communications efforts from brands one year into the COVID-19 pandemic. Mitto's research examined consumers in Israel (ahead of the curve) the U.S. and UK (moderately paced…

Akamai Announces Board Of Directors Changes

Chairman of the Board Frederic V. Salerno announces retirement, current director Daniel R. Hesse named chairman Akamai Technologies, Inc., the world's most trusted solution for protecting and delivering digital experiences, today announces the upcoming retirement of Frederic V. Salerno, chairman of the company's board of directors. Salerno's retirement will be effective as of June 3, 2021, the scheduled date of Akamai's annual meeting of stockholders. The Akamai board of directors has appointed current director and chair…

Contentful Helps Businesses Build Digital Experiences Faster With New Compose + Launch Apps

The apps enhance Contentful’s platform for digital builders, enabling improved collaboration and faster time to market Contentful, the leading content platform for digital business, today announced the release of Contentful Compose + Launch — two apps that together greatly extend Contentful’s native capabilities for content teams. Customers today engage with brands primarily through digital experiences, which means each experience must be delivered quickly and to an incredibly high standard. Meeting these…

Akamai And Queue-it Team Up To Deliver A Cure For COVID Vaccine Registration Frustration

Akamai Technologies, Inc. , the world's most trusted solution for protecting and delivering digital experiences, today announces a strategic partnership with Queue-it, a leader in virtual waiting room software and services, to meet the historic challenge posed by COVID-19 vaccination. The partnership is focused on helping governments and health systems worldwide handle spikes in registration web traffic, while ensuring fairness and providing a user experience that reduces uncertainty and stress. The…

Adobe Partners With All 50 US States to Modernize Digital Experiences for Citizens

Adobe, today unveiled it is partnering with government agencies in all 50 states to power their digital modernization through Adobe Experience Cloud and Adobe Document Cloud. The partnerships exist across individual agencies at the state, county and city levels. Using Adobe Experience Cloud, governments are revamping their online presence, making their websites and apps easier to navigate, ensuring content is personalized and updated in real-time, and creating intuitive forms that work on any device. Governments have also…

MegazoneCloud and Hyundai Motor Company Launch New Media Service Platform on Cloud to Deliver New Digital Experiences for Global Customers

MegazoneCloud, a leading cloud managed service provider based in South Korea, announced a collaboration with Hyundai Motor Company (KRX: 005380) to launch a new media service platform ‘Channel Hyundai’ to provide a new digital customer experience and communication channel amid global pandemic. Marketing Technology News: CLG And Logitech G Announce Marketing Partnership “Businesses worldwide are asked to adopt video services to transform customer experience in sales, marketing, training and many areas of the business…

Nextech AR Joins the Interactive Advertising Bureau’s (IAB) Augmented Reality (AR) Board

Nextech AR Solutions, a diversified leading provider of virtual and augmented reality (AR) experience technologies and services for eCommerce, education, advertising, conferences and events, today announced that the Company has joined the Interactive Advertising Bureau (IAB) AR Board, the leading trade association with more than 650 leading media companies, brands, and technology firms responsible for selling, delivering, and optimizing digital ad marketing campaigns. Marketing Technology News: How to Start Creating…

Confluent Appoints Stephanie Buscemi Chief Marketing Officer

Former Salesforce CMO to lead and scale Confluent’s marketing organization to drive company through next phase of growth Confluent, Inc., the event streaming pioneer, today announced that Stephanie Buscemi will join the company as CMO. Stephanie joins Confluent from Salesforce where she most recently served as global CMO. Over her career, she has served in executive leadership and senior marketing roles within the enterprise applications, analytics and business intelligence, cloud, mobile, and database…

Magnolia Recognized as a Contender in Agile Content Management Systems (CMSes), Q1 2021 Evaluation

Leading content management system provider, Magnolia announced that the company was among the select companies that Forrester invited to participate in its evaluation, The Forrester Wave: Agile Content Management Systems (CMSes), Q1 2021. In this evaluation, Magnolia was cited as a Contender in Agile Content Management Systems. The Forrester Wave is an assessment of the top vendors in the market by independent research company, Forrester. Its evaluation highlights Leaders, Strong Performers, Contenders and Challengers.…

Widen Named to Constellation ShortList Digital Asset Management (DAM) for Digital Experiences

Offerings for Digital Leaders Reinventing Operations and Transforming Business Models Widen, leading maker of digital asset management (DAM) and product information management (PIM) software, announced it was named to the Constellation ShortList™ Digital Asset Management (DAM) for Digital Experiences in Q1 2021. The technology vendors and service providers included in this program deliver critical transformation initiative requirements for early adopter and fast follower organizations. Widen’s DAM technology provides…

Contentstack Leads New Content Experience Platform Category Defined by Leading Analyst Firm

With the recent launch of a completely redesigned and insanely intuitive new interface, Contentstack is driving innovation in the $28 billion market Contentstack, the leading Content Experience Platform (CXP), announced it was included as a leading provider of Content Experience Platforms in a new report from Aragon Research. The report entitled "The Rise of Content Experience Platforms—And Why Your Website and Digital Experiences Will Never Be the Same" introduces a new category: the Content Experience Platform (CXP),…

Dynamicweb Launches Its Own Marketplace for Additional Add-Ons

Online sales have grown steadily in recent years, which means running an ecommerce business offers many opportunities. Total ecommerce revenues are expected to grow to $6.54 trillion by 2022. To take advantage of this, it is important that an online store is properly optimized and customized where a great customer experience is key and it is important to think about which features and add-ons help achieve the goal of optimization Dynamicweb officially launched the Dynamicweb Marketplace, a place where customers can easily…

Digital Marketing Agency Croud Appoints Andrew Sandoval as VP Biddable Media at a Pivotal Time of Expansion for the Agency

Croud welcomes Andrew Sandoval as VP Biddable Media as client demand for biddable media continues to grow Global digital marketing agency Croud announces the appointment of Andrew Sandoval into the role of VP Biddable Media. Based in New York, Sandoval will be tasked with leading search, social and programmatic across the Americas as the agency reaches a pivotal time of expansion. Founded in 2011, Croud provides digital marketing services to some of the world’s leading brands, including Skillshare, NewYork-Presbyterian,…

Zmags Accelerates Growth To Meet Retailers Demand for Innovative Ecommerce Solutions in 2020

Zmags, the leading SaaS platform revolutionizing how consumers experience digital commerce, achieved record results in 2020 as digital transformation became a focus for retail. Fueled by multiple new solution enhancements, and the addition of over 100 new customers across its product suite, the company saw content creation on its Creator platform more than double, a 600% increase in traffic to consumer-facing content, and more than 1B online customer experiences delivered during the 2020 holiday season. To meet the…

IBM Helps Audi UK Reimagine the Digital Customer Experience

Online sales inquiries increase 59%; car buying experience puts prospective customers in the driver's seat IBM and Audi UK, one of the world's leading premium automotive manufacturers, collaborated to redesign Audi's website to deliver a far more engaging digital customer experience. During the course of 2020, Audi has seen a 59% increase in UK online sales inquiries despite an almost 30% industry decline in new UK car sales during the pandemic. With 90% of its car purchases starting online, Audi UK turned to IBM iX, the…

MotoJeannie and Google Cloud Announce Partnership

MotoJeannie and Google Cloud announced a new partnership that will bring the next generation of digital experiences to traditional and e-sports leagues, and entertainment houses worldwide. "The relationship of spectators, viewers, and fans with their favorite sports players and actors is more engaged, direct, and personalized than ever. MotoJeannie and our partners' new digital services are opening opportunities for our Sports & Entertainment customers to accelerate their digital transformation journey," said Ayush…