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digital marketing

How Gaps in Technology Affects Marketing Technology

A lot of marketers are under pressure to yield a return on marketing investment or ROMI. But then again, in general, they don’t feel ready that’s why they are performing less well. In addition to that, a number of marketers have misleading beliefs when taking on Digital Marketing services. In fact, there had been a report which says that more than 70% of marketers reveal that they are mostly bothered as regards determining and showing the return on Marketing investment. When a certain brand is without Marketing systems…

ManyChat Releases List of 2020 Predictions for Digital Marketing

Mobile messaging and Chat will dominate the marketing landscape ManyChat, the fastest-growing Chat Marketing platform for marketing agencies and small businesses, revealed its list of 2020 industry predictions. The list identifies the trends that will have the most impact on marketing initiatives for marketers, marketing agencies, and small businesses. Also Read: CMOs Asked for Voice Call Integration with CRM. Salesforce Delivers It with a Touch of AI. "The way people connect with businesses always mirrors the way…

SEMrush to Organize the Biggest Marketing Show in India

Marketing Show Will Witness Presence of World-Known Marketing Leaders from Across the Globe and Will Address Their Best Practices in Solving the Most Challenging Aspects of Modern Businesses SEMrush - A leading online visibility management platform will host the biggest marketing show in India on 5th December 2019 in Bengaluru at - Sheraton Grande Whitefield Hotel & Convention Center. SEMrush Marketing Show will entail 40 renowned speakers from top international companies that will include Microsoft, Uber, Uber Eats,…

Top 5 Best Pay Per Click Marketing Services in Dubai

Pay per click (PPC) Marketing can help your business make the most of your online presence and reap big rewards on the internet. In today’s digital age, Marketing on the internet is important to gain an edge over the competition. If your company is based in Dubai and you’re looking to hire a quality Digital Marketing agency, we can help you. This article lists the top pay per click services in Dubai and the features and solutions they offer. Read More: Top 10 Ways to Refine Your Social Media Presence in 2019 5 Leading…

6sense to Power Company Insights for Drift Intel to Personalize Conversations

Partnership More Accurately Identifies Hidden, High-Value Prospects for Drift Customers 6sense, the leading Account Based Orchestration Platform, powered by AI, announced at HYPERGROWTH that it has partnered with Drift to provide account identification capabilities to customers using the company’s Drift Intel feature. The integration between 6sense’s Company Graph and Drift provides curated company-level data of website visitors to Drift Intel customers. Account Based Orchestration Platform, @6senseInc, to power company…

Americaneagle.com Announces New Office in London

The New London Location Further Strengthens Americaneagle.com's European Presence Leading web design, development, and digital marketing agency, Americaneagle.com, has announced that it has opened an office in London. The new office, strategically located in the central business district of Moorgate, brings Americaneagle.com closer to its clients overseas and strengthens the company's overall international presence. Americaneagle.com's London office, along with current European offices located in Zurich, Switzerland…

Jivox Launches IQiD: A First-Party Deterministic Identity Graph Offering for Personalizing Dynamic Creative Without Third-Party Cookies

The Industry’s Only Personalized Digital Marketing Platform to Use Hybrid Cloud Container Technology to Enable First-Party Data Access Jivox, the leader in personalized digital marketing, announced today that Jivox IQiD™, a breakthrough technological solution for user identity, enables brands to personalize dynamic creative (DCO) at scale using first-party data they own as well as contextual triggers. With this first-party deterministic identity graph, brands are empowered to build 1:1 relationships with individual…

AUDIENCEX Ranks #162 on Deloitte’s 2019 Technology Fast 500 of Fastest Growing Companies in North America

Attributes 709% Revenue Growth to Full-Funnel Digital Performance Solutions as well as High-Impact Creative for Brands and Agencies AUDIENCEX  announced it ranked 162 on Deloitte’s 2019 Technology Fast 500, a ranking of the 500 fastest growing tech companies in North America. AUDIENCEX grew 709% in the last three years. AUDIENCEX works to streamline the complex world of digital marketing for marketers and agencies through a unified and transparent approach to omnichannel marketing campaigns, designed to reach target…

LRW Group Acquires Digital Marketing Agency T3

Addition of Austin-based agency to LRW Group’s Action Division puts exclamation point on year of unprecedented growth LRW Group, an analytics-powered marketing services company and a portfolio company of Tailwind Capital, announced the acquisition of T3, a digital marketing agency that builds the world’s most useful brands and the experiences that power them. The Austin-based company and its 200-plus employees joins LRW Group immediately, and will operate under the company’s Action Division, which helps businesses apply…

Adswerve Expands Team with Two New Appointments

Former Google Executives to Support Growth and Demand for Digital Marketing and Analytics Services Adswerve, a leading Google Marketing Platform Consultancy and Partner, announced that it has added two new directors to its team. The former Google executives, Lucinda Nieto and Peter Crofut, extend the company’s domain expertise, service and support for Google Marketing and Cloud solutions and services. Adswerve Expands Team with Former Google Executives to Support Growth and Demand for Digital Marketing and Analytics…

GoodFirms Unlocks the Most Trustworthy Digital Marketing and SEO Companies for November 2019

As the modern technologies are evolving rapidly; brick-and-mortar entrepreneurs are also enhancing their business models to get a powerful online presence with digital marketing strategies. Today, you can associate with Top Digital Marketing Companies globally who are assisting the various businesses from sectors of industries to attract quality traffic, create brand loyalty, boosting leads, etc. Recently, GoodFirms conducted a survey on Difficult Yet Effective Digital Marketing Tactics. In this survey, 100+ digital…

Innovid Appoints Wolfgang Kirschner to Lead Expansion Efforts in Europe

Innovid Addresses Demand Growth in DACH Region by Appointing Industry Veteran, Wolfgang Kirschner; Also Appoints Jeremy Straight to Further Advance its Connected TV Initiatives Innovid, the only independent advertising and analytics platform built for television, announced the appointment of regional leader Wolfgang Kirschner to head its expansion efforts across Germany, Austria and Switzerland. In his new role, Kirschner will be based out of Munich and will focus on building Innovid’s regional teams to support the rapid…

PERQ Announces Two New Partnerships in Multifamily Industry

Engrain and Realync Affiliations Will Give Clients Access to Best-in-Class Website Software  Digital marketing company PERQ announces two new partnerships to give clients access to advanced website software to increase online engagement and lead conversions in the multifamily industry. PERQ has inked separate deals with Realync and Engrain. “We found the offerings of these two companies to be best-in-class,” said PERQ Co-Founder Scott Hill. “Rather than reinvent the wheel, we felt it was strategic to partner with Realync…

LiveXLive Taps Viacom’s Kyle Hoedl as VP of Marketing; Appoints Jason Miller Global Head Of Sales And Brand Partnerships

Global digital media company - LiveXLive Media, announced that Kyle Hoedl has been named its Vice President of Marketing. The Live Entertainment technology platform also tapped Jason Miller, who has been named its Global Head of Sales and Brand Partnerships. In his capacity as VP of Marketing at LiveXLive, Kyle Hoedl will oversee brand marketing, marketing partnerships, subscription growth, social media and customer relationship management, and help define LiveXLive as the world's leading platform for live and recorded…

ListEngage Recognized for Excellence in Digital Marketing

ListEngage is proud to announce that they have received the EIS Award for Excellence in Email Marketing within the Multiple Messaging category, from MediaPost Communications, an internationally recognized online publishing resource for advertising media professionals. ListEngage and EIS Awards logos features, with the text "Recognized for Excellence in Digital Marketing Campaign" This award recognizes ListEngage's outstanding execution of a digital marketing campaign for an enterprise customers…

Why Brands (Big and Small) Are Flocking to Marketing Consultants. Hint: It’s More Than Just the Money

The downside of having an Advertising or Marketing agency, even a high performing one, has been covered endlessly. Companies hire agencies for convenience and speed of acquiring expertise - paying huge fees in the process. But it all begins with that brand lacking either access or resources to pursue and acquire great talent for themselves. That’s changing, fast. Brands, small businesses and startups are realizing that freelance marketers are a short and long term solution. More marketers than ever want the freedom and…

R2i CEO Jennifer Quinlan to Join Adobe, MyEyeDr and Yext at ONWARD19 Conference

Panels Will Discuss How Brands Can Optimize Digital Customer Experiences R2i, a rapidly growing, independent digital marketing agency, announced today that R2i CEO Jennifer Quinlan will join a main stage panel discussion at Yext's ONWARD19 conference with Adobe's Head of Platform Partners & Strategy Cody Crnkovich and Yext's Senior Director of Product Marketing, Erin Jaeger. R2i is a Yext Strategic Alliance Partner and Adobe Gold Partner with three specializations, including their most recently awarded Adobe…

OuterBox Moves Downtown Akron Headquarters to New Copley, Ohio Township Location

OuterBox, Inc., an Ohio-based provider of website design, website development, and SEO services, is pleased to announce the official moving of its Akron headquarters to a new office building located in Copley Township. CEO Justin Smith runs the digital marketing company agency with partners Jason Dutt and Nick Nolan. "This new office location is a smart choice for us and for our clients," says Smith. "The new location offers much better space for employees to work, collaborate, and meet with existing and prospective…

New Survey Reveals 63% of Canadians Won’t Buy from a Company with a Poorly Designed Website

A new survey of 1,000 Canadians examines whether or not they would buy from a company with a poorly designed website. The survey was commissioned by Little Dragon Media, a full-service web design and digital marketing agency based in Toronto. Survey Question & Findings The survey asked 1,000 Canadians the following question: Would you buy from a company that has a poorly designed, hard to navigate and outdated website? No. It makes me feel like I can't trust them. Perhaps. But I'll have to do more research.…

Leveraging Your Finance Team for More Effective Marketing Campaigns

With Digital Marketing spend aimed to reach nearly $150 billion in the US by 2023, according to Forrester, there’s no question that Marketing is an important function for any business. While there is no hard rule on how much a business should spend on Marketing, the Finance department is an important ally in ensuring that Marketing spend and strategies can be implemented. Wistia’s main product is a Video Marketing application, used by over half a million businesses. As a company, we understand how important marketing is…