Browsing Tag

digital media buying

Power Digital Acquires Premiere Performance-Based Media and Social Creative Company, Social Method

Partnership Creates One of The Largest Tech-Enabled Performance Based Marketing Services Companies Powering Ecommerce Power Digital announced its acquisition of Social Method, one of the fastest-growing data-driven digital media buying and creative companies in the country. Specializing in performance-based Facebook and Instagram media and creative services, with a hyper-focus on driving a high return on business outcomes and revenue growth, Social Method is well-respected both for its impressive client portfolio and…

Infogroup Taps Former IRI Executive and Ad-Tech Expert Robert Konkos as Vice President of Enterprise Division

Former media buyer and innovator to build and grow Infogroup's agency solutions Infogroup, a leading provider of data and data-driven intelligence solutions, has hired ad-tech innovator Robert Konkos to expand its agency services market footprint, the company announced today. Having driven growth throughout his career by transforming media planning, buying and activation for CPG, Agency, Ad-tech and Publisher verticals, Konkos is tasked with creating innovative solutions and forging deep in-market connections for…