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Digital Video Ecosystem

Tremor Video DSP Launches Comprehensive Three-Point Brand Protection Plan for Programmatic Video Industry

Provides Brand Safety, Combats Ad Fraud and Polices the Supply Chain at No Cost for Advertisers Tremor Video DSP, the leading programmatic video platform, announced the launch of its comprehensive three-point brand protection plan. Provided for free to the brands and agencies partnering with Tremor Video DSP, the plan’s core components include ensuring brand safety, combating ad fraud and policing the supply chain. Tremor Video DSP believes no advertiser should have to settle for bot fraud, or worse, pay for non-human…

Beachfront and White Ops Expand Partnership To Clean Up Connected TV Advertising

Beachfront Video Inventory for Connected TV Advertising Across Mobile, Desktop and CTVs is Backed By White Ops Beachfront, a leading independent video supply monetization company across Connected TV (CTV), desktop and mobile devices and White Ops, the global leader in bot detection and human verification on the Internet, are expanding their partnership to place an emphasis on ensuring clean, fraud-free Connected TV (CTV) video advertising inventory. Recommended Read: Five DIY Activities to Become a B2B Content Rockstar…