display advertising

After technology investment and successful campaign pilots, industry leader Curate Mobile launches new standalone company that offers proprietary programmatic solutions The team at Curate Mobile is proud to announce the official launch …
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The definitive and absolute termination of third-party cookies - something that was once unthinkable to marketing teams - is now imminent. For years, brands have leveraged the convenience and accessibility of third-party cookies to track…
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Partnership Continues to Ensure GroupM Has a Transparent and Efficient Path to Supply Across Multiple Ad Formats and Channels PubMatic, Inc., a sell-side platform that delivers superior outcomes for digital advertising, today announced…
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Please tell us about your current role and technology you handle. I am Chief Product Officer for Vericast which includes Valassis solutions.  I am responsible for the strategic direction and execution of all our digital products and…
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Adverty AB (publ) announces a new deal with global media and technology company Verizon Media, a division of Verizon Communications Inc., which houses a trusted media ecosystem of premium brands and industry-leading technology platforms.…
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Industry heavyweight Anders Rössel joins following significant growth potential to head up finance and investor relations at Adverty Leading in-game advertising platform, Adverty, has announced the appointment of Anders Rössel as Chief…
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eTargetMedia launches new display ads retargeting solution to help marketers maximize results on the company's precision-targeted email marketing campaigns. eTargetMedia is offering a free email marketing consultation and 20% off list…
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Adverty AB (publ) has been granted a second patent by the United States Patent and Trademark Office for its in-game ad viewability technology. The new technical patent protects a method of determining whether an advert is considered visible…
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Zefr, the leading contextual data platform for brands and agencies, announced its integration with IRIS.TV's Contextual Video Marketplace. With the integration of Zefr's Human-in-the-loop powered contextual data, marketers, for the first…
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Today’s AdTech Roundup covers the latest in Native and Programmatic Advertising, Technology, TV Advertising, Audience Data announcements from Adapex, Adelphic, Crystalead, Catalina, Spaceback, to Doceree. Adelphic Strengthens Identity…
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Names official partners Maadtech Global in Thailand and Hong Kong; Spikebrand in Thailand and Atlas Associates in Japan Adzymic, a Singapore-based ad-tech company, has expanded to Thailand, Hong Kong and Japan with official local…
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DoubleVerify (“DV”), a leading software platform for digital media measurement, data and analytics, announced an exclusive partnership with Yahoo! Japan Corporation (“Yahoo! JAPAN”), a leading media platform in the region, to power their…
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Cross-channel collaboration scales highly personalized eCommerce experiences Mapp, the international provider of insight-led customer engagement, has announced a global strategic partnership with cloud commerce solutions provider Kibo…
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Partnership Empowers Businesses to Use Spaceback’s Social Display Platform to Improve the Performance of Online Advertising Campaigns Spaceback, the creator of Social Display advertising, announced that it has entered into an agreement…
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Marketplace Clicks, advertising specialists for brands selling products on Amazon, announced it has been included in Amazon Advertising's find-a-partner directory. The directory includes agencies that have demonstrated a high level of…
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Global Media Platform signed as long term supplier of the world’s most trusted international news broadcaster Teads, The Global Media Platform, and BBC Global News, the BBC’s commercially funded international 24-hour news platform,…
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When it comes to true transparency in digital advertising, it appears that the industry can’t afford its own morals. All parties, from brands and agencies to tech and platform vendors themselves say that transparency into brand suitable…
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6sense Segments for LinkedIn ads equips revenue teams with advanced 6sense account targeting for LinkedIn advertising 6sense, the leading account engagement platform, announced a new integration with LinkedIn, the world’s largest online…
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Tour and Activity Operators Can Now Seamlessly Build Multi-channel, Always-on Digital Advertising Campaigns That Drive Online Sales Sojern, a leading provider of digital travel marketing solutions, announced expanded support for…
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Curb Taxi Media, the leading provider of mobility-centric media in the United States, launched the largest network of programmatic 'smart' taxi tops in New York City. Curb's new programmatic network is available through technology partner…
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