Interview with Joelle Kaufman, CMO and Chief Revenue Officer at Dynamic Signal
"It’s important to remember that AI can’t tell you how to differentiate from your competitors and how to emotionally engage."
Tell us about your role and journey into technology. What made you join Dynamic Signal?
I have been in technology since 1996. I joined a company that helped people find books that they would enjoy. This company took books you already like and helped you find other books you would like. That technology was used to help drive more book sales. I love the fact that technology can help solve new,…