Browsing Tag

Email Deliverability

Validity Launches Everest, the Industry’s Most Comprehensive Email Marketing Success Platform

Validity, the most trusted leader in email deliverability, announced the worldwide availability of Everest, an all-new platform for email optimization, analytics, and delivery. The new platform takes advantage of the capabilities of 250ok, Return Path, and BriteVerify, which Validity acquired in the past two years while adding several critical new features not found in any other solution on the market. With Everest, brands can maximize their email success to engage more customers and accelerate growth. Since the outset of…

Matthew Vernhout Joins Netcore as VP – Deliverability North America

Netcore Solutions Inc., the industry leading multi-channel marketing technology company, announced the appointment of Matthew Vernhout as VP - Deliverability for North America. Matthew in his new role will be responsible for driving Netcore's industry defining standards of email deliverability, privacy, compliance and consulting practices.  With almost two decades of experience, Matthew comes with a deep understanding of mailbox providers practices and policies, email authentication, email deliverability, and the legal…

Blaze Verify Partners With Stream to Improve Email Deliverability and ROI

Leading email verification solution Blaze Verify partnered with game-changing API feed and chat builder Stream to bring affordable and easy-to-use email verification solutions to the users of their open-source application, Combase. The partnership enables Stream's Combase users to improve ROI from email marketing campaigns and deliverability altogether. Marketing Technology News: DisruptOps Raises $9 Million Series A to Scale Cloud Security Operations Email verification is an essential step in any email marketing…

SparkPost Introduces New Recipient Validation Capabilities for Improved Email Deliverability

SparkPost protects email sending reputation by automatically culling bad addresses SparkPost, the #1 email delivery and analytics service, today announced the next generation of its SparkPost Recipient Validation service, its email validation solution that uses sending data from its footprint of trillions of emails. SparkPost Recipient Validation achieves the industry's best sender reputation protection by leveraging the world's largest email data footprint, derived from SparkPost's delivery of 37% of all B2C and B2B email.…

Twilio SendGrid’s Email Deliverability Services and Their Role in Optimizing Email Marketing ROI

Marketing teams spend significantly greater on their Email Marketing compared to other technologies. For every $1 spent on a campaign, email marketing delivers an ROI of $44. How concerned are you about your Email Marketing campaigns not delivering this ROI? With all the latest Marketing Technology available to the modern marketers for Automation, AI, CRMs, ABM and Live chat, it’s easy to lose sight of what's wrong with your Email Marketing campaigns. Of all the technologies that a marketing teams leverage, email was…

TechBytes with Andrew Barrett, Director, Email Deliverability, Compliance, & ISP Relations, Braze (formerly Appboy)

Andrew Barrett Director, Email Deliverability, Compliance, & ISP Relations at Braze The performance of Email Marketing campaigns can be measured in many ways. One of them is to  check if your emails are actually landing in the desired inbox. To understand the trends in Email Deliverability, we spoke to Andrew Barrett, Director - Email Deliverability at Braze (formerly Appboy).Tell us about your role at Braze and the team/technology you handle. At Braze (formerly Appboy), I provide consultative services to…