Email Delivery

SparkPost, the world's largest email delivery and analytics platform delivering nearly 40 percent of the world's email announced it has added additional sources to its Global Spam Trap Network, which provides organizations the ability to monitor and quickly assess which email domains are underperforming and understanding emails that are being flagged as spam. The new level of granular detail on deliverability allows email senders to see which emails, by subject line, are landing in spam traps so email marketers can pivot…

SparkPost, the world's largest email delivery and analytics platform that delivers nearly 40 percent of the world's email announced it was named the "Best B2C Email Marketing Solution" by leading market intelligence organization MarTech Breakthrough, which recognizes the companies and technologies that drive marketing in a digital world. Marketing Technology News: Salesforce Announces Digital 360 -Transforming Customer Engagement for the All-Digital, Work from Anywhere World SparkPost's sophisticated technology…

SparkPost, the world’s largest email delivery and analytics engine, has named WebEngage, a leading, cloud-based, marketing automation platform, as one of its strategic international partners. The partnership with SparkPost expands WebEngage’s email portfolio, allowing its customers to leverage Sparkpost’s advanced technology to supercharge their email marketing efforts. Through this partnership, WebEngage is expected to expand its presence in the LATAM, SEA, & EMEA regions; while SparkPost is aiming to enhance its…

Former Web.com VP of Brand and Product Marketing Set to Drive Global Marketing Strategy and Growth SparkPost, the world's largest email delivery and analytics engine that delivers nearly 40 percent of the world's email, announced Natalia Dykyj has joined the company as Vice President and Head of Marketing to spearhead global strategy for corporate, customer, product and partner marketing, ultimately responsible for helping drive profitable growth for the organization. "Natalia brings a wealth of knowledge in marketing…

Survey Data Shows Consumers Crave More from Brands; Maintain High Expectations of Personalization and Relevance SparkPost, the world's largest email delivery and analytics engine that delivers nearly 40 percent of the world's email, published the results of a consumer survey co-developed with leading global survey software company SurveyMonkey. The survey captures how retail consumers feel about marketing communications from their favorite retail brands – what marketing activity promotes consumer engagement and digital…

Combined Solutions Empower Data for Flexible, Scalable and Cost-Effective Email Communications, Driving Improved Email Experiences and Relevance ActionIQ, the leading customer data platform for enterprises, and SparkPost, the world's largest email delivery and analytics engine that delivers over a third of the world's email, today announced an integrated solution bringing brands real-time email delivery, intelligence, and personalization. The combined solution delivers improved personalized and contextual email…

A Former Oracle Executive, Richard Harris to Lead SparkPost Through Next Phase of Rapid Growth SparkPost, the cloud email API service preferred by leading Internet and technology companies, recently announced that Richard Harris has joined SparkPost as Chief Executive Officer. He succeeds outgoing CEO Phillip Merrick. Harris is joining SparkPost at a time when the company is positioned for continued growth. “Premier businesses such as Zillow, Pinterest, Intercom, and The New York Times recognize that SparkPost’s…