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Emarsys

Stateside Sports Chooses Emarsys as Number One Draft Pick

Emarsys to help Australia’s home of US sports lifestyle to double its customer database and retail presence by 2022 Stateside Sports, Australia’s home of United States sports lifestyle, announced it has partnered with Emarsys, the only omnichannel customer engagement platform built to accelerate business outcomes, as it looks to double its customer database and retail presence within the next two years. Using Emarsys’ fully integrated customer data platform (CDP), Stateside Sports plans to eliminate silos and unify…

Jolyn Selects Emarsys to Transform Omnichannel Marketing and Personalization, Powered by AI

Women’s competitive swimwear brand Jolyn today announces a partnership with omnichannel customer engagement platform provider Emarsys to transform the way it does omnichannel digital marketing and personalization. Powered by artificial intelligence, the Emarsys platform now automatically segments Jolyn’s customers, enabling the marketing team to automate targeted omnichannel campaigns to specific customers and drive real business outcomes. Marketing Technology News: Kasisto Awarded Two Landmark Patents, Enhancing the…

Martech Firms Come Together to Track COVID-19’s Impact on eCommerce

Created my martech firm Emarsys, a new Covid-19 Commerce Insight (ccinsight) project has been launched to show how Covid-19 is affecting consumer expenditure online. The tool, which helps assess the impact of Covid-19 on consumer confidence, draws on activity from more than a billion engagements and 400 million transactions in 120 countries, providing a global and regional picture of eCommerce activity and trends. Marketing Technology News: Insight Recognized in Gartner 2020 Magic Quadrant for Managed Workplace…

PUMA Sets Sights on New Personal Best for Customer Engagement With Emarsys

Global Sports Brand Harnesses New AI-Powered Marketing Platform to Connect the Customer Journey Across All Channels PUMA, one of the world’s leading sports brands, has announced a global partnership with Emarsys, the world’s only omnichannel customer engagement platform built to accelerate business outcomes, to enhance its delivery of uniquely personalized communications to customers across multiple channels and points of sale. Using Emarsys’s fully integrated customer data platform, PUMA will be able to unify data…

Emarsys Named a Leader in Cross Channel Campaign Management by Independent Research Firm

Emarsys Top-Ranked in the Strategy, Market Presence and Current Offering Categories Based on Its Scores Emarsys, a powerful marketing platform that accelerates customer engagement strategies to deliver rapid business outcomes, announces that it has been named a Leader in the recently published report: The Forrester Wave:™ Cross Channel Campaign Management (Independent Platforms), Q4 2019. In the report, Forrester gives Emarsys top ranking in the strategy, market presence and current offering categories, with the highest…

BounceX and Emarsys Announce Strategic Technology Partnership

Integration Will Turbocharge Time-to-Value for Marketers BounceX, a category leader in device identity resolution, announced an expanded partnership with another leading marketing company, Emarsys, the world’s first marketing platform with ready-to-activate, industry-specific solutions. The announcement includes a strategic integration that combines BounceX’s ability to identify anonymous traffic with Emarsys’ AI-powered personalization and turnkey, natively embedded strategies and tactics. The integration supports…

The Three Promises Every Marketer Must Make

We’re moving into a golden era for marketing. Post-GDPR, organizations have finally shifted away from the use of third-party data and are focusing their efforts on engaging customers who have actively consented to sharing their personal information. This higher quality data means marketers have better customer insights and can deliver easier, relevant and more all-round exceptional experiences. However, in return, there are significantly higher expectations from consumers that marketers will use the information they…