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Engagement Platform

MINI Australia Chooses Reevoo to Drive Brand Advocacy

MINI Australia has partnered with Reevoo, the customer reviews and engagement platform, to provide prospective customers with impartial ratings and experiences from MINI owners via its new website. Celebrating its 60th birthday this year, the BMW-owned brand joins over 25 other automotive companies that have chosen to extend honest and unedited reviews to their online audiences through Reevoo's solution. Marketing Technology News: Why Your Digital Marketing Strategy Needs Instagram Alex McLean, Head of Marketing at…

Enterprise Marketers Realize Significant Financial Returns through Data-Driven Personalized Engagement

Customer Engagement and Loyalty Platform Helps Enterprises Achieve Substantial Increase in Customer Spend SessionM, the leading customer engagement and loyalty platform, has released data from a recently conducted survey regarding loyalty campaign successes from enterprise clients in the retail, consumer packaged goods (CPG) and quick service restaurant (QSR) industries. By leveraging first-party data to engage consumers individually, clients have significantly increased customer spend, engagement and greater satisfaction…

Tulip and SessionM Partner to Deliver Personalized Customer Experiences in Retail Stores

Store Associates Can Access Rich Customer Information to Boost In-Store Engagements and Drive Deeper Shopper Loyalty Tulip, the mobile platform for retail stores and leader in clienteling and store associate mobility solutions, and SessionM, the leading customer data and engagement platform, announced a strategic partnership to enhance in-store customer engagements by empowering retail store associates with valuable customer data and insights. The SessionM platform will be integrated into the Tulip Mobile App, giving…

Marketo and Google Cloud Join Forces to Transform Engagement Solutions for the Enterprise

Marketo And Google Cloud Form An Alliance To Drive Innovation And Deliver The Next Generation Of Marketing Solutions Marketo, Inc., the leading provider of engagement marketing software and solutions, and Google Cloud have announced a multi-year collaboration to scale Marketo’s infrastructure in the public cloud and create integrated solutions for marketers. By joining forces, Marketo and Google Cloud will significantly simplify the technology landscape for marketers and enable them to more effectively engage with…