Browsing Tag

Ezoic

New Ezoic Site Speed Accelerator Guarantees Publishers “+80” Google PageSpeed Score On Mobile

Ezoic, the world's first end-to-end technology platform for digital publishers announced the release of the Site Speed Accelerator. The new stand-alone tool is engineered to automatically solve the diverse challenges publishers face to overcome slow page load times and the impact of display ads on Google PageSpeed Insight scores. "Both large brand publishers and niche site owners have a lot to balance already. Website speed is one area that all seem to be struggling with," said Dwayne Lafluer, Founder and CEO of Ezoic.…

Former Hearst UK Executive Joins Publisher AI Platform, Ezoic

Google Certified Publishing Partner, Ezoic, appoints former Hearst UK Chief Digital Officer, Paul Cassar, as new Vice President of Strategic Partnerships. Cassar will take on the responsibility of helping Ezoic formulate strategic partnerships with forward-thinking publishers. Cassar will work out of Ezoic's London office where Ezoic recently made news for their aggressive expansion into the European marketplace. "At Hearst UK, I had the opportunity to get to know Ezoic. I was inspired by their approach and the results…

Word Counts Play A Larger Role In Publisher Ad Earnings Than Many Probably Think

The Study Published on the Ezoic Blog, It Appears That Word Counts Could Be Accounting for a 50% to 400% Difference in Page RPM on the Same Website Some exciting new research has emerged for online publishers about the effect that article word counts have on digital ad revenue. Inspired by a case study recently presented at Google offices in New York, artificial intelligence platform, Ezoic, shared some interesting new information about the relationship between content word count and total page revenue. This information…