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Filter

Filter Appoints Former Deloitte Digital MDTodd Paris as New CEO

Former Deloitte Digital MD takes the helm for in-housing company’s next big steps Filter, a Merkle Company and top in-house marketing partner to leading global brands, announced the appointment of Todd Paris as CEO. This pivotal hire follows a transformational period focused on scaling and re-shaping the 30-year-old company, which led to Filter’s acquisition by Merkle in January 2019. Paris brings nearly 30 years of industry experience as a service and product focused leader, having worked for global digital brands such…

Filter, a Merkle Company, Releases White Paper on New Strategies for In-House Agency Success

Report Provides Insights and Data About the Pitfalls and Best Practices for Building an In-House Agency Filter, an in-house agency partner to leading global brands, has published a new white paper examining the key considerations and consequences faced by an increasing number of companies looking to shift their marketing and customer experience work to in-house agencies. The Hybrid Services Model: Why Future-Forward Marketers are Taking A New Approach to Taking Work In-House analyzes the many important drivers of this…