Browsing Tag

Flipboard

Flipboard Grows Local Coverage, Adds Personalization To Major Metros

Flipboard, a content discovery platform curated by people and publishers, rolls out its Local initiative to 15 additional cities in the United States and Canada, including Kansas City, Mo.; Hartford, Conn.; Columbus, Ohio; and Montréal, Quebec. With these new additions the total number of metro areas with deep local coverage from a wide array of local sources reaches 50. By curating and collaborating with local newspapers, radio and TV stations as well as blogs, each local feed covers news, politics, real estate, traffic,…

Flipboard Expands Local Coverage, Adds Coronavirus Updates for All 35 Metro Areas

Flipboard, a curated content platform for people around the world, adds deep coverage for 12 new metro areas, including Cleveland, Detroit and St. Louis to its Local initiative, bringing the total number of locales to 35. In each city, Flipboard works with local partners such as Cleveland.com | The Plain Dealer, the Detroit Free Press, and the St. Louis Post-Dispatch. Additionally, Patch and ProPublica are joining the initiative, expanding local coverage from seven existing local topics—news, politics, real estate, commute,…

Flipboard TV Premieres on Samsung Galaxy S20

Flipboard Launches Premium Video Service In Partnership With World-Class Publishers And Local TV Stations Flipboard launches Flipboard TV, a new curated video service inside the Flipboard app featuring content from Flipboard's publisher partners. In collaboration with top publisher partners as well as local TV stations across the U.S., Flipboard TV provides access to professionally produced short-form videos in a premium, ad-free service that viewers can customize based on their interests. For the first three months,…

Flipboard Appoints Advertising Industry Veteran David Bell As New Board Member

Flipboard, the content discovery platform, announced that David Bell, former CEO of Interpublic Group and founder and chairman of global B2B agency Gyro, has been elected to Flipboard's board of directors. Danny Rimer of Index Ventures, who has been on the board since the founding of the company, is stepping down after 10 years of service. Current board members John Doerr and Mike McCue welcome Bell as Flipboard has become a top referrer to publishers and as brands look to drive similar results to their content via the…

Flipboard Designs Popular Editorial Franchises for Next Generation Storytelling

"The Daily Edition," "10 for Today," "Vote 2018," "The Culturist" and "The Insight" Showcase Flipboard Curation In New Environment Flipboard rolled out a new storytelling experience for its most popular destinations. Using custom layouts and designs, "The Daily Edition," "10 for Today," "Vote 2018," "The Culturist" and "The Insight" are the first editorial franchises that showcase the future of storytelling on the Flipboard platform. Each editorially curated franchise is filled with articles and videos that take the…

Record Video Growth for Rubicon Project in First Half of 2018 Driven by Private Marketplace Deals

Platform Achieves 70 Percent Year-Over-Year Increase in Video Ad Spend Rubicon Project, the Global Exchange for Advertising, shared highlights of its video business through the first half of 2018. During this period, Rubicon Project added new video inventory from premium publishers including Univision/FMG, Spotify, Flipboard and Gannett/USA Today Network, and reported that the total number of video buyers on its exchange had eclipsed 23,000. The company also noted that Private Marketplace (PMP) deals contributed…

Flipboard Launches Self-Service Publisher Program, Embracing Mobile Standards

Flipboard launches a new self-service program for publishers: for the first time publishers around the world can easily join Flipboard, have their stories discovered by readers on the platform and build a new channel for traffic to their websites. Flipboard is also rolling out the Reader Enhanced Display (RED) Bolt performance mark to give fast, reader-friendly websites more visibility on the platform. Every month more than 100 million people are on Flipboard reading and sharing stories they discover, and…