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SLING TV Delivers Free News on Amazon Fire TV’s ‘Live’ Experience

- SLING TV integrates free news channels with Amazon Fire TV's 'Live' tab as part of its 'Stay in & SLING' public-service initiative - Features breaking news from FOX News, ABC News Live and more - SLING TV continues to offer news-rich SLING Blue service 14-day, free 'quarantine offer' through April 5 As part of the company's "Stay in & SLING" initiative, SLING TV launched a new integration with Amazon Fire TV's "Live" experience, which will begin rolling out to customers in the U.S.. This new integration will…

Ad Cost Impact Analysis: Upfront TV Ad Sales

Upfront TV Ad Sales Help Shield Networks from Controversy and Advertiser Boycotts, Says SQAD's Cost Data The Ad Cost Impact Analysis report released by SQAD LLC, an advertising research, analytics, and media planning software company, shows how networks like NBC and Fox News can be protected from revenue fluctuations in the face of controversies and/or advertiser boycotts. "In analyzing the data from MediaCosts: National, we can clearly see that the impact of the boycott on Laura Ingraham's program — initiated by…

STRATACACHE Announces Acquisition of X2O Media from Barco

X2O Media Secured Top Tier Customers in John Deere, Verizon, Fox News and Accenture STRATACACHE announces it has acquired Montréal-based X2O Media from Barco. As the global market leader in digital consumer engagement and digital signage, STRATACACHE offers enhanced focus and new growth opportunities for X2O. After its acquisition in 2014, X2O became part of Barco's Enterprise division, which focuses on solutions for meeting and control rooms. Over the years, X2O secured top-tier customers including John Deere,…