Consumer data is ubiquitous in Advertising today; its role made only more vital by the digital landscape. The more we …
What Supply Partner Consolidation (SPC) Means for Advertisers
With the rise of advertisers moving to an in-house agency model, largely on the promise of cost reduction, a natural …
Interview with Robert Seo, CEO US, Buzzvil
"CMOs are seeing a record number of users opting-in for lockscreen content, and marketing strategies in turn are including that …
TechBytes with Liz Gottbrecht, VP Marketing, Mavrck
Liz Gottbrecht VP Marketing at Mavrck Every brand needs its share of influencers, advocates, referrers, and loyalists that people trust. …
Validu Announces Commercial Release of Real Time Meeting-Compliance Software: A Blue Ocean Solution to Eliminate Expense Fraud
Validu Is the First and Only Compliance Tool Available That Proactively Mitigates the Risk of Expense-Account Fraud Validu has created …