Fresh Relevance

Broadridge's 2019 Artificial Intelligence (AI) Outlook Survey reveals majority of financial services firms see value in AI for data mining, but legacy technology is a continuing impediment The financial services industry's top priority for…
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Study highlights that one third of shoppers find product photos from other customers useful when making an online purchase decision, while just 16% of retailers surveyed use UGC to engage customers The clamp down on ‘serial returners’…
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Study Reveals That Just 22% of Retailers Surveyed Use Influencers to Engage Customers and Only 10% of Consumers Have Bought a Product Based on an Influencer Recommendation From the furore surrounding the Fyre Festival debacle to the…
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New research from Fresh Relevance, the real-time personalisation platform, has revealed that retailers risk losing sales by failing to provide product ratings and review information consistently. Nearly two thirds (61%) of UK consumers base…
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"AI can offer device-based and local time-based insights to help determine at what time and on which channel marketing messages should be served to each individual shopper for maximum effect." Tell us about your role and journey into…
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The holidays are a time for cheer, spending time with family and — not to forget — gifting. With consumers looking to spend more money than usual during this time of year, marketers have an opportunity to generate a large chunk of their…
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