Zynga’s Head of User Acquisition Joins ConsumerAcquisition.com

Zynga‘s John Choi is joining Consumer Acquisition to drive world-class user acquisition strategy for gaming and mobile apps at the company. ConsumerAcquisition.com announced John Choi as Vice President of User…

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Virtual Reality and Augmented Reality Projected as a ‘Game-Changer’ for Future of Content

Newly Launched Cross-Platform Content Management System (CMS) for Virtual Reality and Augmented Reality Projected as a ‘Game Changer’ for Future of Content While Virtual Reality — a fully simulated experience…

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ESTV And NFL Alumni Association Unveil Super Bowl LIV Esports Experience

ESTV Offers Sponsorship Opportunities for First-ever Esports Experience at Football’s Biggest Game ESTV, the first-ever dedicated channel for esports and gaming personalities, and National Football League (NFL) Alumni Association announced…

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Sony Interactive Entertainment Names Veronica Rogers Head of Global Business Operations

Veronica Rogers Joins the Newly Formed Leadership Role at Sony Interactive Entertainment to Boost Global Sales, Strategy, and Operations in the Gaming Industry  Sony Interactive Entertainment, the company responsible for…

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IDTechEx Research: The AR, VR and MR Market is Estimated to Be Over $30 Billion by 2030

New IDTechEx report on AR, VR and MR products by Technology Analyst Dr. Charlotte Coles discusses the technology, market, and players of the past, present and future XR, or extended…

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Bidstack’s £10 Million Trade Deal Signals the Dawn of a New Ad Category

 Bidstack, the in-game advertising group, has entered into a £10m trade deal that represents the first-ever major investment from an agency group into in-game advertising. Bidstack has been trailblazing the in-game…

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Ampverse Expands Team to Help Brands Unlock Gaming and Esports Opportunities in Southeast Asia

Ampverse appoints Jenny Hall as Director of Sales & Brand Partnerships, and Suttathep Makmee as Head of Sales for Thailand Gaming and esports media company, Ampverse, has appointed Jenny Hall…

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TechBytes with Tal Shoham, COO Mobile at ironSource

Tal Shoham COO Mobile, ironSource Given the rapid transformation in programmatic advertising technologies, businesses are preparing for further disruptions in the mobile adtech industry. We spoke to Tal Shoham, COO Mobile... Read More

Banner Ads: Alive and Thriving in Casual Mobile Games

Don’t believe the hype about the death of mobile banners. Banners ads are alive and well — and they are here to stay. Lately, it seems like the only mobile…

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How to Grow Your Presence on Twitch in 2018

Stay Updated with the Latest Trends on Why Twitch Is the Largest Online Gaming Video-Streaming Platform, and How You Can Be a Part of This Community Twitch is a popular…

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NetworkNewsWire Latest Publication on Gamification Features DeepMarkit

NetworkNewsWire Announces Publication on Gamification and Entertaining Features Morphing Web Visitors Into Loyal Customers  NetworkNewsWire, a multifaceted financial news and publishing company,  announced the publication of an editorial featuring DeepMarkit…

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Arias Intel Signs Agreement with Seed-to-Sale Software Provider

End-to-End Dispensary Software Solution to Incorporate Ufly On-Demand Delivery App to Connect Legal Cannabis Dispensaries to Customers Arias Intel Corp, a technology, media and mobile gaming platform, announced that it…

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Gaming Giants Win Big Data Challenge With Anodot to Keep Millions of Players in the Game

At GDC 2018, Anodot Showcases Gaming Industry AI Anomaly Analytics; King to Present Best Practices at GDC Session Anodot, the AI-powered analytics company, has emerged as a leading anomaly detection…

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Vemba Raises $6 Million in Series A-1 Funding from Time Warner Investments and Spotx

SpotX’s Investment Further Expands Vemba’s Relationship With The Video Advertising Platform Toronto-based Vemba announced that it has raised $6 million in series A-1 funding from Time Warner Investments and SpotX, with participation…

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NetEnt & Ve To Offer Big Data Marketing Buying Services To Global iGaming Sector

NetEnt & Ve Have Partnered To Offer Media Buying Services To Online Casino Operators Worldwide NetEnt AB, a leading digital entertainment company, providing gaming solutions to online casino operators, and Ve…

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Advertisers Have Finally Found A Way To Break Into Gaming

The gaming market is set to top $108 Billion in revenues in 2017. Versus Systems Inc, is looking to revolutionize advertising in the gaming industry It’s been a shoot-and-miss trend for the…

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