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Gartner

Databricks Named a Leader in Gartner Magic Quadrant for Data Science and Machine Learning Platforms

Recognition Acknowledges Databricks’ Ability to Execute and Completeness of Vision for Third Year in a Row Databricks, the leader in unified data analytics, has been named by Gartner as a Leader in the 2020 Magic Quadrant for Data Science and Machine Learning Platforms. Databricks’ Unified Data Analytics Platform allows organizations access to all of their big data and traditional data for business intelligence and machine learning on one platform. On its journey to help data teams solve the world’s toughest problems,…

Alteryx Recognized As A Leader in Gartner 2020 Magic Quadrant For Data Science And Machine-Learning Platforms

Company Recognized in Seventh Consecutive Report Alteryx, Inc., revolutionizing business through data science and analytics, announced that it was once again named a Leader in Gartner's 2020 Magic Quadrant for Data Science and Machine-Learning Platforms1. Gartner also recognizes Alteryx as the leader with the highest ability to execute on its vision. Alteryx's fast growth is the result of its innovative, easy-to-use solutions that address the needs of a wide range of problem solvers, from citizen data scientists to…

SAS a Leader in 2020 Gartner Magic Quadrant for Data Science and Machine Learning Platforms

Gartner has recognized SAS as a Leader in its 2020 Magic Quadrant for Data Science and Machine Learning Platforms. The report evaluated SAS for its completeness of vision and ability to execute. This is the seventh consecutive year for SAS to be recognized as a Leader in this Magic Quadrant. Marketing Technology News: Growing Businesses Turn to DIY Video Content to Scale Faster and Optimize Revenue Growth "Machine learning, and more broadly artificial intelligence, is the new standard for businesses to make profitable…

Media Alert: Adobe Named a Leader in 2020 Gartner Magic Quadrant for Digital Experience Platforms

Adobe Named a Leader for Third Year in a Row; Positioned Furthest for Completeness of Vision Adobe announced it has been positioned by Gartner, Inc. as a Leader in the 2020 "Magic Quadrant for Digital Experience Platforms” research report. Adobe was one of 14 vendors evaluated in the report. For the third consecutive year, Adobe placed furthest in the Leaders quadrant for completeness of vision. According to Gartner, “A digital experience platform (DXP) is an integrated and cohesive piece of technology designed…

Qlik Positioned in Leaders Quadrant of Gartner’s Magic Quadrant for Analytics and Business Intelligence Platforms for Tenth Consecutive Year

Qlik announced it has been positioned by Gartner, Inc. in the Leaders quadrant of the Magic Quadrant for Analytics and Business Intelligence Platforms*. This recognition marks a continuous decade of Qlik’s position in the Leaders quadrant as well as inclusion in this Gartner Magic Quadrant since 2006. “Qlik is helping customers accelerate business value through data, providing a full range of capabilities to go from raw data to real-time insights and action,” said Mike Capone, Qlik CEO. “Our company continues to grow…

Leadspace Chalks Up Yet More Industry Recognition, While Doubling Customers in the Past Year

Leadspace, already recognized as B2B CDP and marketing data leader by Forrester, is included in Gartner’s Market Guide for Account-Based Marketing Platforms. 2019 saw record growth for Leadspace, doubling its customer base and adding fast growing, innovative enterprise customers like American Express, Monster, Freshworks, Gojo and Booking.com Leadspace, the leading B2B customer data platform (CDP) provider, has been recognized in Gartner’s 2019 Market Guide for Account-Based Marketing Platforms (Gartner subscription…

Informatica Named as a Leader in Gartner’s Magic Quadrant for Master Data Management Solutions for Fourth Consecutive Time

Informatica Positioned Highest on Ability to Execute and Furthest to the Right on Completeness of Vision Axes Informatica, the enterprise cloud data management leader, announced that Gartner, Inc., a leading IT research and advisory firm, has positioned Informatica as a Leader in its 2020 Magic Quadrant for Master Data Management Solutions report. Informatica is positioned furthest on the completeness of vision axis for the fourth consecutive time, and highest on the ability to execute axis for second consecutive time.…

Sitecore Recognized for Third Year in a Row as a Leader in 2020 Gartner Magic Quadrant for Digital Experience Platforms

Sitecore®, the global leader in digital experience management software, today announced that the company has once again been positioned as a Leader in Gartner's Magic Quadrant for Digital Experience Platforms. The report evaluated 14 vendors and Sitecore was positioned in the Leaders quadrant based on the ability to execute and completeness of vision. Sitecore Experience Platform™ (XP) was assessed as part of the company's evaluation. Gartner defines a Digital Experience Platform (DXP) as "an integrated and cohesive piece…

Episerver Recognized as a Leader for First Time in Gartner Magic Quadrant for Digital Experience Platforms

Episerver Improves Its Positioning on Ability to Execute Axis Compared to Previous Years Episerver™, the customer-centric digital experience company, is recognized as a Leader in the just-published Gartner Magic Quadrant for Digital Experience Platforms™. This recognition marks Episerver's first-time placement in the Leaders quadrant of this independent analyst report. The news comes on the heels of three major Q4 2019 announcements with the acquisition of personalization and analytics company Idio™, the hiring of CEO…

Liferay Named a Leader in the 2020 Gartner Magic Quadrant for Digital Experience Platforms

Liferay Recognized as a Leader in the Gartner Magic Quadrant for Digital Experience Platforms for Tenth Time Liferay, Inc., which makes software that helps companies create digital experiences on web, mobile, and connected devices, announced that Gartner has recognized the company as a Leader in the 2020 Magic Quadrant for Digital Experience Platforms. In the report, Liferay is positioned in the Magic Quadrant among a field of 14 vendors based on its completeness of vision and ability to execute. Liferay Digital Experience…

Acquia Named a Leader in Gartner’s 2020 Magic Quadrant for Digital Experience Platforms

Acquia Among 14 Companies Evaluated on their Ability to Execute and Completeness of Vision Acquia announced it was named a Leader by Gartner, Inc. in the 2020 Magic Quadrant for Digital Experience Platforms. This report evaluated 14 vendors, and Acquia was positioned in the Leaders quadrant based on its ability to execute and completeness of vision. According to Gartner, “Customers’ growing expectations for digital experiences make DXP adoption an urgent necessity for global organizations, but the market is fragmented…

Cloudia Brings Next-generation Procure-to-Pay Solution to Middle East and Africa

Finnish eProcurement service provider Cloudia announced an exclusive agreement with BuyerQuest to add their Procure-to-Pay (P2P) solution to the Cloudia product portfolio in the Middle East and Africa regions. @CloudiaLtd today announced an exclusive agreement with @BuyerQuest to add their Procure-to-Pay (P2P) solution to the Cloudia product portfolio in the Middle East and Africa regions. Tweet this Described as a next-generation Amazon-style solution, bringing the B2C eCommerce shopping experience to B2B Enterprise…

HubSpot Recognized as a 2020 Gartner Peer Insights Customers’ Choice for CRM Lead Management

The Gartner Peer Insights Customers' Choice distinction is based on feedback and ratings from end-user professionals who have experience purchasing, implementing, and/or using the product or service HubSpot, a leading growth platform, announced that it has been named a 2020 Gartner Peer Insights Customers' Choice for CRM Lead Management. Gartner defines CRM lead management applications by their ability to facilitate a business's inbound and outbound customer acquisition, online and offline. This is the third time that…

4C Recognized as a Gartner Peer Insights Customers’ Choice for Ad Tech

Leading Cross-Channel Marketing Technology Platform Recognized Through Client Feedback 4C, a global data science and marketing technology company, today announced that it was named a 2020 Gartner Peer Insights Customers’ Choice for Ad Tech. Gartner defines ad tech as “the technology for managing advertisements across channels, including search, display, video, mobile and social, with functions for targeting, campaign design, bid-management, analysis, optimization and automation of digital advertising.” The company believes…

Akamai Recognized as a January 2020 Gartner Peer Insights Customers’ Choice for Web Application Firewalls

Customers Praise Akamai's WAF Intelligent Edge Security Solutions in Independent Testimonials Akamai Technologies, Inc., the intelligent edge platform for securing and delivering digital experiences, has been named a January 2020 Gartner Peer Insights Customers' Choice for Web Application Firewalls. The Gartner Peer Insights Customers' Choice is a recognition of vendors by verified end-user professionals, acknowledging the best web application firewalls tools as reviewed by customers. "Akamai's vision is to make it…

Semarchy Recognized Once Again by Gartner in the 2020 Magic Quadrant for Master Data Management Solutions

Semarchy, the Intelligent Data Hub company, is positioned again this year in the Challengers’ Quadrant of Gartner's Magic Quadrant for Master Data Management Solutions. Semarchy believes this recognition confirms their market footprint year over year, attributed to the not only high levels of customer satisfaction but also the maturity, flexibility and ease of use of their Intelligent Data Hub. The research and advisory firm Gartner, Inc. evaluated 13 different providers from all over the world. Marketing Technology News:…

Profisee Positioned as a Challenger in the 2020 Gartner Magic Quadrant for Master Data Management Solutions

Profisee, a leading data management software company, announced that Gartner has positioned Profisee as a Challenger for the second time in a row in its 2020 Magic Quadrant for Master Data Management Solutions. According to the report, "The MDM market is showing a significant move from high cost and complexity to license flexibility and implementation agility. Data and analytics leaders can use this Magic Quadrant to help them navigate through a wide choice of enterprise MDM solutions." Profisee VP of Marketing Reed…

Deploy Wisely and Automation Is Your Friend in Sales, Not Your Foe

Those that know me, know that I am long robots. I’m of the opinion that eventually, robots will take many of our jobs and that we will live, not in a dystopian future, but in a future that is significantly altered by their proliferation. And perhaps it’s a future where many of us can pursue our own interests. We can be artists or makers or semi-professional golfers or simply do whatever we want to do with what was once just an “8-10 hour” workday. Recently, I had a conversation with a friend about whether robots will take…

Can Dialogue Advertising Eliminate Much of Digital Ad Fraud as We Know It?

Brands continue to pour more and more billions of dollars into digital advertising campaigns – nearly all of which are visually designed and/or wordsmithed to compel consumers to click. Research by AppNexus finds that advertisers in the US. spent nearly $100 billion on digital ads in 2018, and projects that digital ad spend will surpass offline ad spend by the end of 2020. Naturally, criminals willing to engage in fraudulent behavior are eager for their own piece of this gigantic pie. A report by The&Partnership…

New Decade: New CX Standards to Live by

If you’re like me, and I’m assuming many of you reading this are -- you think about customer experience (CX) all the time and how it impacts our organizations, especially this time of year as we gear up for the new year. Whether it’s high-level strategy and direction or technical and AI and analytics related, CX lives and breathes in all corners of our organizations. I’m excited as we head into a new decade to see where CX takes us and how advancements in technology will make CX more accurate and insightful. We’re already…