Good-Loop

Ad tech for good company, on a mission to make digital advertising climate-friendly, goes on recruitment drive to support US expansion and rollout of sustainable media solutions Good-Loop – a global ad tech…
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Ads for good platform offers turnkey solution for brands and agencies looking to harness Scope3’s holistic ad tech data; Combined, this technology will allow advertisers to track, measure and reduce end-to-end carbon footprint of their…
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Quaestus Capital Management leads investment into purpose-powered global advertising platform that converts people’s attention to online ads into charitable donations Good-Loop – a global ad tech company that converts people’s attention to…
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Deal gives Japanese advertisers access to company’s suite of purpose-powered ad formats Global ad tech platform Good-Loop is expanding into Japan. The UK company today announced it has partnered with Hakuhodo DY Media Partners Inc. and…
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Global ad tech company Good-Loop announced its strongest ever half-year performance.  The purpose-powered ad platform, which drives brand engagement by converting people’s attention to ads into donations to good causes around the world,…
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Ad tech platform’s new solution allows brands and agencies to track and offset CO2 emissions of digital ads -- while planting a tree for every thousand impressions served using ‘TreePM’ Advertisers can now track and offset the exact carbon…
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You & Mr Jones, the brandtech group founded by former Havas chief executive David Jones, has invested in ethical video startup Good-Loop. The UK-based firm announced it has closed a US $1.6m seed funding round. Good-Loop is an…
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