Try-Before-You-Buy Technology Delivers More Engaged, Pre-Qualified Players to App Publishers CrossInstall, the leading creator of interactive mobile ads, announced a …
SHAREit Partners with Google Play to Help Keep Users Safe When Peer-To-Peer Sharing
SHAREit, a one stop content delivery platform, has partnered with Google Play to make peer-to-peer app sharing more secure for all …
SRAX Launches BIGtoken, the Platform for Consumers to Own, Verify and Sell Their Data
Claim Your Data by Downloading the BIGtoken Mobile App, Available in the Apple App Store and Google Play; Up to …
Ooyala and ODMedia Collaborate Streamlining Video Processing and Global Delivery
This alliance ensures channelizing global content distribution through a single source ODMedia and Ooyala strategically partner to be the one-stop …
Interview with Robert Seo, CEO US, Buzzvil
"CMOs are seeing a record number of users opting-in for lockscreen content, and marketing strategies in turn are including that …
When Organic Installs Turn Rotten
Botnets continue to damage and dilute established mobile marketing and analytic practices, but it’s not just paid acquisition that’s suffering. …
Video Streaming Dominates Subscription TV in Customer Satisfaction, ACSI Data Show
Netflix, PlayStation Vue, and Twitch Lead are Among Streaming Services Atop the Telecommunications Segment, says ACSI Report Customer satisfaction with …
App Annie Announces Annual List of “Top 52” Highest Earning Publishers of 2017
Asian-Pacific Publishers Represent a Majority of Top Earners; Google and Netflix Make Strides in US Rankings App Annie, the most trusted …
TUNE Joins Forces With Google to Help Stop App Install Fraud
New Google Play API Delivered Data Integrated Into the TUNE Fraud Prevention Solution Enables Marketers to Defend Against Mobile App …