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Independent Research firm

Alterian Named a Leader in Journey Orchestration Platforms Evaluation by Independent Research Firm

Alterian received the highest score possible in the Journey Orchestration, Quality of Visualization, Client Experience, Usability, and the Commercial Model criteria Alterian has been recognized as a Leader in The Forrester Wave: Journey Orchestration Platforms, Q2 2020. The report identifies and evaluates the most significant journey orchestration platforms in the market, evaluating current offering, strategy, and market presence. As Forrester states on its site for the upcoming CX North America event, “The pandemic is…

Talend Recognized as a Leader in Enterprise Data Fabric Evaluation by Independent Research Firm

Company receives highest score of any vendor in Current Offering Category Talend, a global leader in data integration and data integrity, announced that it was among the select companies that Forrester invited to participate in its June 10, 2020 publication, The Forrester Wave™: Enterprise Data Fabric, Q2 2020 evaluation. Talend is cited as a Leader in the evaluation and received the highest score of any vendor evaluated in the Current Offering category. Talend earned the highest possible scores, 5 out of 5, in 15 of…

BigCommerce Emerges as a Strong Performer Among B2C and B2B Commerce Suites

Evaluations recognize BigCommerce for its ‘above par’ ecommerce product vision and roadmap BigCommerce, a leading open SaaS ecommerce platform for fast-growing and established brands, announced that it was named a Strong Performer by Forrester Research in two recently released reports: “The Forrester Wave™: B2C Commerce Suites, Q2 2020” and “The Forrester Wave™: B2B Commerce Suites, Q2 2020.” Marketing Technology News: Lightspeed Collaborates with the CQCD to Make Cloud Commerce More Accessible to Retailers The…

Zeta Global Recognized as a Leader in Email Marketing Service Providers Report by Independent Research Firm

The Zeta Marketing Platform Receives Highest Possible Scores in Ten Criteria, including Data, Artificial Intelligence, Personalization & Optimization, Analytics and more Zeta Global, a leading data-powered marketing technology company that helps brands acquire, grow and retain customer relationships, announced that it has been recognized as a Leader in "The Forrester Wave: Email Marketing Service Providers, Q2, 2020, which evaluated the Zeta Marketing Platform among the 13 most significant email marketing service…

Marchex Named The Leader in Conversational Intelligence by Independent Research Firm

Marchex Conversational AI named the industry leader in converting first party data to optimize customer experience and business outcomes Marchex, a leading conversational analytics company that connects the voice of the customer to your business, announced that Opus Research has named Marchex as the leading Conversational Intelligence solution provider in its newly released Conversational Intelligence Intelliview research report. The report reveals which providers of tools, services and platforms have most successfully…

[24]7.ai Named a Leader in Digital-First Customer Service 2020 Evaluation by Independent Research Firm

7 Engagement Platform received a differentiated rating in agent experience, customer experience, routing and queuing, chatbots, and roadmap criteria 7.ai, a global leader in intent-driven customer engagement solutions, announced that it has been recognized as a leader in The Forrester New Wave: Digital-First Customer Service Solutions, Q2 2020. 7.ai received a differentiated rating in five of ten criteria, including agent experience, customer experience, routing and queuing, chatbots, and roadmap. Marketing Technology…

LivePerson Named a Leader in Digital-First Customer Service Solutions by Independent Research Firm

Achieved "differentiated" rating among all reviewed vendors in six categories LivePerson, Inc., a global leader in conversational solutions, has been named a Leader in the Forrester Research, Inc. April 2020 report, The Forrester New Wave™: Digital-First Customer Service Solutions, Q2 2020. Forrester, a leading global research and advisory firm, evaluated 13 providers based on 10 criteria. LivePerson achieved a "differentiated" rating in the Customer Experience, Routing and Queuing, Chatbots, Business Insights, Vision,…

Box Named a Leader in SaaS Cloud Content Platforms Report by Independent Research Firm

The Only Company to Receive Differentiated Ratings in Vision, Road Map and Market Approach Box a leader in Cloud Content Management, announced that it was named a Leader in “The Forrester New Wave™: Cloud Content Platforms — Multitenant SaaS, Q3 2019” report by Forrester. Box received differentiated ratings in vision, road map and market approach, the only company to receive this score in all three criteria. Box named a Leader by Forrester in the SaaS Cloud Content Platforms Wave “Businesses today need a cloud content…

Criteo Cited as a Large Vendor in Now Tech: Omnichannel Media Management Report by Independent Research Firm

Criteo included in same category as Amazon, Facebook and Google; Analyst and report author Joanna O'Connell cautions marketers on walled gardens Criteo S.A., the advertising platform for the open Internet, is cited as a large player in a Forrester report titled "Now Tech: Omnichannel Media Management, Q2 2019", published on June 14th, 2019. Forrester's research report defines omnichannel media management, identifies functionality segments that buyers should watch for and gives them a lay of the vendor landscape,…

Medallia Recognized in APAC as Top Ranked, in Both Current Offering and Strategy

Medallia Named a Leader in Customer Feedback Management by Independent Research Firm Medallia Experience Cloud, the Experience Management platform, has been named as a leader and recognized for its ability to 'drive improvements at scale' among top APAC customer feedback management providers by Forrester Research, a leading global research and advisory firm. The report, The Forrester Wave: Customer Feedback Management Platforms in Asia Pacific, Q4 2018 noted the following findings: Medallia received the highest…

Kin + Carta Named Leader in Digital Experience Agencies Ranking

Kin + Carta (the rebranded St Ives Group) has been named a Leader in the prestigious evaluation, The Forrester Wave Midsize Digital Experience Agencies, Q4 2018. Independent Research firm report says Kin + Carta scores well in strategy, including client co-innovation and employee experience, and cites its ability to blend strategy and innovation in a "'roll up your sleeves' culture." The world-renowned research firm tracked the capabilities and strategy of 67 digital experience agencies and found that 'the best partner…