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Independent Research firm

WSO2 Named a Strong Performer in “Customer Identity and Access Management, Q4 2020” Report by Independent Research Firm

WSO2 was one of “13 providers that matter most” in the new report evaluating CIAM providers on 32 criteria WSO2, the leader in digital transformation technology, announced that it has been named by Forrester Research, Inc. as a Strong Performer in The Forrester Wave™: Customer Identity and Access Management, Q4 2020 report published on the 8th October 2020. The report’s findings were based on a 32-criteria evaluation of the 13 software vendors that Forrester identified as the most significant customer identity and access…

Showpad Named a Strong Performer in Sales Content Solutions by Independent Research Firm

Global sales enablement company among vendors evaluated for its current offering, strategy and market presence; receives second-highest score in Current Offering category Showpad, the leading sales enablement platform, has been named a Strong Performer by Forrester, an independent research firm, in The Forrester Wave™: Sales Content Solutions, Q3 2020. In this evaluation, Showpad received the second-highest score in the current offering category and the highest score possible in the criteria of guided selling, buyers’…

Mediafly Named A Strong Performer in Sales Content Solutions Evaluation by Independent Research Firm

Independent research report rates Mediafly with the highest possible score in 14 evaluation criteria, including interactive content support and market differentiation Mediafly, a sales enablement and content management provider offering one unified platform to deliver flexible, personalized and insightful content experiences at every touchpoint in the buyer’s journey, announced it has been recognized as a strong performer in The Forrester Wave™ Sales Content Solutions, Q3 2020 report. Forrester identified the nine most…

Outreach Named a Leader in Sales Engagement By Independent Research Firm

Analyst Report States: "Outreach outpaces others with product innovation and an intuitive platform" and receives highest score in current offering category Outreach, the number one sales engagement platform, announced that it was named a leader in The Forrester Wave™: Sales Engagement, Q3 2020. The platform earned the highest scores possible in 11 criteria in the evaluation and received the highest score of any vendor in the current offering category. Forrester recognized Outreach as "a strong fit for organizations that…

Independent Research Firm Names NICE inContact CXone a Leader in Cloud Contact Center Evaluation

CXone ranks top in both current offering and strategy, earns highest possible scores in 29 of the 33 criteria NICE inContact, a NICE business, announced that NICE inContact CXone, the world’s #1 cloud customer experience platform, has been recognized as a leader for Cloud Contact Centers by Forrester Research. The Forrester Wave™: Contact-Center-As-A-Service (CCaaS) Providers, Q3 2020 report identifies CXone among the most significant cloud contact center platforms in the market, with CXone receiving the highest possible…

Genesys Recognized as a Leader of Contact-Center-As-A-Service Providers by Independent Research Firm

Genesys Cloud received highest scores possible in geographic strategy and execution, product vision and partner ecosystem Genesys, the global leader in cloud customer experience and contact center solutions, has been named a Leader for its Genesys Cloud™ platform in "The Forrester Wave™: Contact-Center-As-A-Service (CCaaS) Providers, Q3 2020" report. The report takes a deep dive into the CCaaS market, assessing how 10 top providers stack up in a 33-criterion evaluation across three categories: current offering, strategy and…

Independent Research Firm Names Airship a Leader in Mobile Engagement Automation

Customer engagement company Airship announced that Forrester Research, Inc., has named Airship a Leader in “The Forrester Wave™: Mobile Engagement Automation, Q3 2020.” This 31-criterion evaluation focused on the nine most significant mobile engagement automation (MEA) solution providers. Within the three main categories of the report, Airship tied for the highest score in Strategy and received the second highest score for Current Offering. Marketing Technology News: Searchmetrics Makes Two Senior Appointments to…

Alterian Named a Leader in Journey Orchestration Platforms Evaluation by Independent Research Firm

Alterian received the highest score possible in the Journey Orchestration, Quality of Visualization, Client Experience, Usability, and the Commercial Model criteria Alterian has been recognized as a Leader in The Forrester Wave: Journey Orchestration Platforms, Q2 2020. The report identifies and evaluates the most significant journey orchestration platforms in the market, evaluating current offering, strategy, and market presence. As Forrester states on its site for the upcoming CX North America event, “The pandemic is…

Talend Recognized as a Leader in Enterprise Data Fabric Evaluation by Independent Research Firm

Company receives highest score of any vendor in Current Offering Category Talend, a global leader in data integration and data integrity, announced that it was among the select companies that Forrester invited to participate in its June 10, 2020 publication, The Forrester Wave™: Enterprise Data Fabric, Q2 2020 evaluation. Talend is cited as a Leader in the evaluation and received the highest score of any vendor evaluated in the Current Offering category. Talend earned the highest possible scores, 5 out of 5, in 15 of…

BigCommerce Emerges as a Strong Performer Among B2C and B2B Commerce Suites

Evaluations recognize BigCommerce for its ‘above par’ ecommerce product vision and roadmap BigCommerce, a leading open SaaS ecommerce platform for fast-growing and established brands, announced that it was named a Strong Performer by Forrester Research in two recently released reports: “The Forrester Wave™: B2C Commerce Suites, Q2 2020” and “The Forrester Wave™: B2B Commerce Suites, Q2 2020.” Marketing Technology News: Lightspeed Collaborates with the CQCD to Make Cloud Commerce More Accessible to Retailers The…

Zeta Global Recognized as a Leader in Email Marketing Service Providers Report by Independent Research Firm

The Zeta Marketing Platform Receives Highest Possible Scores in Ten Criteria, including Data, Artificial Intelligence, Personalization & Optimization, Analytics and more Zeta Global, a leading data-powered marketing technology company that helps brands acquire, grow and retain customer relationships, announced that it has been recognized as a Leader in "The Forrester Wave: Email Marketing Service Providers, Q2, 2020, which evaluated the Zeta Marketing Platform among the 13 most significant email marketing service…

Marchex Named The Leader in Conversational Intelligence by Independent Research Firm

Marchex Conversational AI named the industry leader in converting first party data to optimize customer experience and business outcomes Marchex, a leading conversational analytics company that connects the voice of the customer to your business, announced that Opus Research has named Marchex as the leading Conversational Intelligence solution provider in its newly released Conversational Intelligence Intelliview research report. The report reveals which providers of tools, services and platforms have most successfully…

[24]7.ai Named a Leader in Digital-First Customer Service 2020 Evaluation by Independent Research Firm

7 Engagement Platform received a differentiated rating in agent experience, customer experience, routing and queuing, chatbots, and roadmap criteria 7.ai, a global leader in intent-driven customer engagement solutions, announced that it has been recognized as a leader in The Forrester New Wave: Digital-First Customer Service Solutions, Q2 2020. 7.ai received a differentiated rating in five of ten criteria, including agent experience, customer experience, routing and queuing, chatbots, and roadmap. Marketing Technology…

LivePerson Named a Leader in Digital-First Customer Service Solutions by Independent Research Firm

Achieved "differentiated" rating among all reviewed vendors in six categories LivePerson, Inc., a global leader in conversational solutions, has been named a Leader in the Forrester Research, Inc. April 2020 report, The Forrester New Wave™: Digital-First Customer Service Solutions, Q2 2020. Forrester, a leading global research and advisory firm, evaluated 13 providers based on 10 criteria. LivePerson achieved a "differentiated" rating in the Customer Experience, Routing and Queuing, Chatbots, Business Insights, Vision,…

Box Named a Leader in SaaS Cloud Content Platforms Report by Independent Research Firm

The Only Company to Receive Differentiated Ratings in Vision, Road Map and Market Approach Box a leader in Cloud Content Management, announced that it was named a Leader in “The Forrester New Wave™: Cloud Content Platforms — Multitenant SaaS, Q3 2019” report by Forrester. Box received differentiated ratings in vision, road map and market approach, the only company to receive this score in all three criteria. Box named a Leader by Forrester in the SaaS Cloud Content Platforms Wave “Businesses today need a cloud content…

Criteo Cited as a Large Vendor in Now Tech: Omnichannel Media Management Report by Independent Research Firm

Criteo included in same category as Amazon, Facebook and Google; Analyst and report author Joanna O'Connell cautions marketers on walled gardens Criteo S.A., the advertising platform for the open Internet, is cited as a large player in a Forrester report titled "Now Tech: Omnichannel Media Management, Q2 2019", published on June 14th, 2019. Forrester's research report defines omnichannel media management, identifies functionality segments that buyers should watch for and gives them a lay of the vendor landscape,…

Medallia Recognized in APAC as Top Ranked, in Both Current Offering and Strategy

Medallia Named a Leader in Customer Feedback Management by Independent Research Firm Medallia Experience Cloud, the Experience Management platform, has been named as a leader and recognized for its ability to 'drive improvements at scale' among top APAC customer feedback management providers by Forrester Research, a leading global research and advisory firm. The report, The Forrester Wave: Customer Feedback Management Platforms in Asia Pacific, Q4 2018 noted the following findings: Medallia received the highest…

Kin + Carta Named Leader in Digital Experience Agencies Ranking

Kin + Carta (the rebranded St Ives Group) has been named a Leader in the prestigious evaluation, The Forrester Wave Midsize Digital Experience Agencies, Q4 2018. Independent Research firm report says Kin + Carta scores well in strategy, including client co-innovation and employee experience, and cites its ability to blend strategy and innovation in a "'roll up your sleeves' culture." The world-renowned research firm tracked the capabilities and strategy of 67 digital experience agencies and found that 'the best partner…