Browsing Tag

Keyword Research

Amazon Advertising Demand Side Platform DSP UK Based Business Clear Ads Launches Podcast

The Amazon advertising demand-side platform DSP business, Clear Ads, is bringing its expertise to its podcast show "Highway to Sell." With new episodes every two weeks, the show is focused on helping sellers and e-commerce businesses navigate Amazon advertising. Clear Ads, the UK's pre-eminent Amazon advertising demand side platform (DSP) business, has recently announced the launch of its podcast, "Highway to Sell." The show has already covered topics of interest, including recommending a strategy for bidding and keyword…

Conductor Introduces Unlimited Keywords, an Industry First

Conductor’s Unlimited Keywords Removes All Limits on Keyword and Competitor Tracking, Keyword Research  Conductor, the leading enterprise organic marketing platform has announced it will offer Unlimited Keywords, removing all limits on keyword tracking, competitive tracking and keyword research. In a first for enterprise organic marketing technologies, Conductor customers will be able to use Conductor’s award-winning technology without any restrictions on keyword and competitive tracking. In this new model, Conductor…

Could Topical Authority Ever Replace The Power of Keyword Research?

The SEO landscape that we’ve become so accustomed to today has its foundations rooted firmly in keywording, and the pursuit of achieving relevance by using terms that are discoverable to search engines. However, with modern technology looking to bypass keywording in order to return search queries with more valuable results, could we be entering the era of topical authority? The term ‘authority’ when it comes to SEO tends to lead marketers to consider the pursuit of link building. Backlinks have traditionally been a key…

How to Do Keyword Research in 5 Steps

The real estate market feels more and more cluttered, making competition fierce. If they’re not careful, agents can get lost in the crowd online. The approach to Marketing as a real estate agent is nuanced given their very specific, local target. When it comes to launching a pay-per-click (PPC) campaign, the real estate space is unique. Since the target customer is very specific, keywords must be specific too, and this requires research. Keyword research can be complicated and confusing, but the reality is, it needs to be…