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Lead-to-Account matching

LeanData Announces Final Ops-Stars 2018 Conference Agenda

The Largest Revenue Operations Industry Event Boasts More Than 40 Sessions, Supported by More Than 25 Leading B2B Sponsors LeanData, the leader in Lead-to-Account Matching, Routing, and Marketing Attribution solutions, unveiled the complete Ops-Stars 2018 conference agenda, featuring more than 40 breakout sessions, keynotes, and workshops, providing sales and marketing operations leaders with the best practices and tools that will empower them to grow revenue for their organizations and become the next generation of…

LeanData Adds Muscle to Marketo Accelerate Ecosystem as a Strategic Partner

The Strategic Alliance Between Marketo and LeanData Empowers High-Growth Companies to Streamline the Buying Experience and Accelerate Time to Revenue in the Marketo Accelerate Ecosystem MarTech 150 RADAR Company, LeanData, has announced today they had joined the Marketo Accelerate ecosystem as a strategic partner. LeanData's integration with the Marketo Engagement Platform will empower high-growth companies to streamline the buying experience and accelerate revenue. LeanData is recognized as a leader in Lead Routing,…

LeanData Marketing Attribution Capabilities Empower Customers to Optimize ROI Growth

High-Growth Companies Use LeanData's Marketing Attribution Solution to Accelerate Time to Revenue and Optimize Marketing ROI LeanData, a leader in Lead-to-Account Matching, Routing and Marketing Attribution, announced a significant product milestone in the company’s history. Today, more than 70 high-growth brands have implemented LeanData’s Marketing Attribution to accelerate time to revenue and optimize ROI growth. Read More: The New Marketing: Don’t Be Afraid to Catch Feels LeanData has also unveiled a suite of…

LeanData Routing Platform Adds New Territory Management Capability

The Territory Management Capability Adds Depth and Breadth to the LeanData Routing Platform, Empowering Sales and Marketing Ops Teams to Effectively Manage Sophisticated Lead Routing Strategies LeanData, a leader in Lead-to-Account Matching, Routing and Marketing Attribution, announced a new capability that adds depth and breadth to its industry-leading Routing Platform. LeanData’s Territory Management capability empowers sales and marketing teams to execute go-to-market strategies that seamlessly automate complex…

Demandbase Unveils Next-Gen ABM Platform with Cutting-Edge AI Features

Demandbase’s Latest Release is an Easy-to-Use Platform which is the First to Unify ABM Across the Entire Funnel Demandbase, the leader in Account-Based Marketing (ABM), has announced the launch of its next-generation ABM Platform, the only comprehensive, end-to-end solution for B2B marketers. This new technology makes it simpler to set up and manage account-based campaigns across the entire funnel by combining Targeting, Engagement and Conversion solutions in one fully integrated platform. Read Also: Demandbase Unveils…