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Lucinda Duncalfe

Cyber Week: Mobile Sees 14% Increase in Conversion Rates, Page Views Up 21%

Average Order Values up 5% Across All Channels, Indicating a Happy Holiday Shopping Season, According to Monetate¬†Analysis Monetate, the leader in personalization for brands worldwide, has unveiled its analysis of e-commerce activity during which mobile was the channel of choice for holiday shoppers. With analysis representing more than one billion U.S. consumer touchpoints across desktop, mobile, and tablet during the Saturday after Thanksgiving (Nov. 25) until Friday, Dec. 1, data indicates that mobile conversions…