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Magic Quadrant

SAS Again Named a Leader for Multichannel Marketing Hubs in Gartner’s Magic Quadrant 2019

The rise in artificial intelligence (AI)-powered marketing helps brands accelerate the value delivered from data to increase customer profitability, streamline marketing operations and foster brand loyalty. Embedded, AI-powered analytics and real-time decisioning capabilities featured in the SAS Customer Intelligence technology optimize every phase of the customer journey and ultimately elevate the customer experience. SAS believes its market advantage is confirmed by Gartner's evaluation of SAS Customer Intelligence 360,…

MuleSoft is the Only Company Named a Leader in Both the Gartner Magic Quadrant for Enterprise Integration Platform as a Service (iPaaS) and…

MuleSoft, provider of the leading platform for building application networks, announced that Gartner has positioned MuleSoft as a Leader in its 2019 Magic Quadrant for Enterprise Integration Platform as a Service (iPaaS). MuleSoft has also been named a Leader three times in a row in Gartner's 2018 Magic Quadrant for Full Life Cycle API Management, making it the only vendor recognized as a Leader in both of those reports. Both reports, including the Magic Quadrant graphics. Integration is one of the most strategic…

PCM Partners with RingCentral to Bring Cloud Communications Solutions to Enterprises

PCM, Inc., a leading technology solutions provider, announced a partnership with RingCentral, Inc., a leading provider of global enterprise cloud communications, collaboration and contact center solutions, to bring cloud communications solutions to enterprises across North America and the UK. “Our partnership with PCM further strengthens our ability to reach enterprises as we continue to expand upon our award-winning channel partner program" “As a leader in cloud communications, RingCentral is a very strong addition to our…

Urban Airship Streamlines Name And Unveils New Brand To Reflect Dramatic Growth Of Its Customer Engagement Solutions

Now Known Simply as Airship, the Company Enables Enterprise Brands to Create Innovative Customer Experiences That Span Any Digital Channel Customer engagement company Urban Airship announced that it has simplified its name to Airship, reflecting the success of its new technology offerings and now dominant global market position. An early pioneer in mobile push notifications, Airship now allows businesses to precisely target and coordinate customer interactions across apps, websites, SMS, email, mobile wallets and other…

Evergage Appoints Laura Saati as VP of Customer Success for Evergage’s Retail Practice

Saati Brings Two Decades of Industry Experience - Driving Business Growth and Executing Retail-Focused Strategies - as Evergage Extends its Personalization and CDP Market Leadership Evergage, The 1-to-1 Platform company, announced the appointment of Laura Saati as vice president of customer success (CS) for Evergage's retail practice. With more than two decades of experience as a business leader and marketing strategist, Saati will lead program planning and execution across Evergage's retail vertical, and oversee…

Cognizant Named a Leader in Gartner Magic Quadrant for CRM and Customer Experience Implementation Services, Worldwide

Report Recognizes Cognizant's Completeness of Vision and Ability to Execute Cognizant has once again been named a Leader in Gartner's "Magic Quadrant for CRM and Customer Experience Implementation Services, Worldwide" report. In the report, Gartner, an independent analyst firm, evaluates 18 vendors that provide both customer relationship management (CRM) and customer experience (CX) project-based services. Leaders are defined by Gartner as those who "bring a wide range of business, analytic and technical…

CoSchedule Emerges as Top-Tier Enterprise Solution With Inclusion on Gartner Magic Quadrant for Content Marketing Platforms

CoSchedule, the only marketing suite that helps you organize all of your marketing in one place, announced it has been included in Gartner’s “Magic Quadrant for Content Marketing Platforms” for 2019. A family of agile marketing products, CoSchedule helps marketers stay focused, deliver projects on time, and keep their entire marketing team happy. Already named as one of the top 15 leading software providers on the Inc. 5000 list, this makes CoSchedule the fastest growing solution for mid-market and enterprise companies…

Informatica Recognized as a Leader in Gartner’s 2019 Magic Quadrant for Data Quality Tools for the Twelfth Time

Informatica Places Furthest on the Completeness of Vision and Highest on the Ability to Execute Axes Informatica, the enterprise cloud data management leader, announced that Gartner, Inc., a leading IT research and advisory firm, has positioned Informatica as a Leader in its 2019 Magic Quadrant for Data Quality Tools based on completeness of vision and ability to execute for the twelfth time. The complete report, including the Magic Quadrant graphic, is available complimentary. The 2019 Magic Quadrant for Data…

Adobe Named a Leader in 2019 Gartner Magic Quadrant for Digital Experience Platforms

Adobe Named Leader for Second Year in a Row; Positioned Furthest for Completeness of Vision Adobe announced it has been positioned by Gartner, Inc. as a Leader in the 2019 “Magic Quadrant for Digital Experience Platforms” research report.Adobe was one of 17 vendors evaluated in the report. For the second consecutive year, Adobe placed furthest in the Leaders quadrant for completeness of vision. According to Gartner, “a digital experience platform (DXP) is an integrated set of core technologies that support the…

SAP Recognized for the Sixth Consecutive Year as a Leader in Gartner’s Magic Quadrant for Sales Performance Management

SAP SE announced that it once again has been recognized as a leader in Gartner’s Magic Quadrant for Sales Performance Management. This is the sixth consecutive year SAP has been recognized as such, and the third consecutive year it has been positioned highest and furthest to the right on the “Ability to Execute” and “Completeness of Vision” axes. Also Read: Niantic Inc. Announces $245 Million Series C Led By IVP, with Strategic Investment From aXiomatic Gaming, Samsung Ventures In its latest report, Gartner assessed…

Dynamic Yield Scoops $32 Million in Series D Funding to Head into First Personalization-Anywhere Space

Dynamic Yield Recently Named Leader by Gartner 2018 Magic Quadrant for Personalization Engines Dynamic Yield, the AI-powered omnichannel personalization engine, today announced it raised $32 Million in Series D funding led by Viola Growth, with participation from Union Tech Ventures. The funding will enable Dynamic Yield to power individualized experiences beyond web -- across kiosks, call centers, POS systems, IoT devices and more as the company sets its sight on becoming the industry’s first personalization anywhere…

Swrve 3.0 Can Win You More Moments of Multi-Channel Engagement

Swrve 3.0 Is a Powerful Microtargeting Tool Integrating with Multi-Channel Campaign Workflows to Extend Reach Across Mobile, Web, Email and Streaming TV Apps The rules of engagement have changed. Marketing is shifting from broadcast-based monolithic experiences to contextual, personal experiences served to individuals right in their moments of need.  Leading Mobile Marketing Automation company, Swrve has announced the release of Swrve 3.0. Swrve 3.0 is an entirely new platform that reimagines how marketers know and…

Alteryx Leads in Gartner 2018 Magic Quadrant for Data Science and ML

Company Appears in Fifth Consecutive Report, Moves from Position as a Challenger in the 2017 Version to Position as a Leader in the 2018 Version Alteryx, Inc., a leader in self-service data science and analytics, has revealed that it was named a Leader in Gartner’s 2018 Magic Quadrant for Data Science and Machine-Learning Platforms. This recognization in Gartner Magic Quadrant marks the fifth consecutive time that Alteryx has been positioned in this Magic Quadrant, and the first time the company has been positioned in the…

Looker Debuts in Gartner Magic Quadrant for Analytics and BI Platforms

At the Gartner Peer Insights Website, Looker Was Rated 4.6 out of 5 in the BI and Analytics Platforms Market, Based on 51 Ratings as of 26 February 2018 Looker, a leading marketing data platform company, has made an entry into the 2018 Gartner Magic Quadrant for Analytics and Business Intelligence Platforms. This is the first year Looker has appeared in this Gartner Magic Quadrant, which evaluates vendors based on their completeness of vision and ability to execute. Currently, Looker is recognized as a complete data…

Adobe Flies High, Named As Leader In Gartner’s 2018 Magic Quadrant for Digital Experience Platforms

Adobe has announced it has been named by Gartner as a Leader in the 2018 “Magic Quadrant for Digital Experience Platforms” research report. This report evaluated 21 vendors, and Adobe was among four vendors in the Leaders quadrant, based on the ability to execute and completeness of vision. Adobe Experience Cloud Ties in All The Contemporary Standards Expected from the Digital Experience Platforms Of all the vendors evaluated, Adobe was furthest to the right for completeness of vision, where evaluation criteria include…